Freedom Fast Lane LIVE is one of the most impacting events you’ll ever attend simply because it’s attended by some of the most powerful change-makers in the world. This episode features a Q & A session with Tom Bilyeu, founder of Quest Nutrition. It was recorded at Freedom Fast Lane LIVE 2016. Tom is an example of a guy who has come to face his own limitations and inhibitions, address them, and turn his life in an entirely different direction. If you hit the stop button at the end of this episode and are not challenged to become more than you are now, you might want to check your pulse.

In first stages of business, you have to be willing to give blood, sweat, and tears.

When Tom Bilyeu first started Quest Nutrition he was the production line. Seriously. He was in the trenches making protein bars, packaging, shipping product - you name it, he was in the middle of it. In his mind, that’s what you have to do in the beginning stages of your company. You have to be willing to get your hands dirty and learn how to make your company run at every level. The price you pay is part of what enables you to handle the success it brings with wisdom and savvy. It’s also what enables you to know when you’ve found the right team members to fill the roles needed. Tom’s insights are powerful and hard-learned. Don’t miss what he’s got to share.

It is your mindset that is holding you back.

Tom Bilyeu is a very successful, hard-driving, intense individual. But he wasn’t always that way. Overweight, sick, and struggling Tom came to a point where he had to make some decisions about the kind of life he wanted and make the changes required to get there. He did, beyond what anyone expected. Even him. You can hear Tom talk about the mindset changes he had to make in order to become the person he wanted to be and why he believes that every time you are held back, it’s a mindset issue, on this episode of Freedom Fast Lane.

The American Dream is still available to a certain type of person.

In years past we heard a lot about the American Dream - but these days there’s a lot of disillusionment and doubt surrounding the topic. Tom Bilyeu says the American Dream is still alive for anybody who is willing to learn and grow. First of all, you need to be willing to accept that you are not yet the person you need to be in order to execute at the highest level. You have to be willing to acknowledge your deficits and understand the skills you need to attain. Then you have to be willing to go out and relentlessly acquire the skills that have utility toward enabling you to become that person and put those skills to the test against something. In Tom’s case, that “something” was business. Listen to Tom’s inspiring insights and let them change your mindset and world, by listening to this episode.

Innovation is the only way to dominate your competition.

At the beginning stages of the Quest Nutrition journey, Tom Bilyeu was the only one making the amazing types of protein bars and supplements he provides. It was a golden time for him and his company. But it wasn’t long until the marketplace was flooded with knock-offs and other truly good and helpful products. Competition became fierce. When asked how he navigated those waters Tom pointed to the role innovation plays in taking your eyes off the competition and instead, learning how to focus on making your company and products the very best they can be. Staying at the front of the pack is not about sales numbers, it’s about quality and community. Find out how Tom’s company continues to be the leader in the nutrition industry, on this episode.

Outline Of This Great Episode

• [0:23] Ryan’s introduction to this Q&A session with Tom Bilyeu.
• [2:00] Giving nutrition bars away to begin the business.
• [8:54] The first great hires Tom made as the company grew.
• [15:30] Tom’s motivation to build his company was close-to-home issues.
• [18:16] The new company Tom is building and why he’s doing it.
• [21:05] What is the psychological direction of the world?
• [26:28] How Tom navigated the waters that were quickly becoming crowded with competitors.

Action Steps From This Episode

FOR GETTING STARTED: Be willing to do the grunt work to make your business work. You’ve got to be willing to walk through the struggles in order to know what it takes to keep the business running long term.

FOR GREATER SUCCESS: Understand what a win looks like for you (not someone else). Many young business give up things to get into the big game that cause them to lose in the end.

Connect With Today’s guest: Tom Bilyeu

Website: Quest Nutrition

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Resources Mentioned On This Episode

• www.FreedomFastLaneLive.com

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