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Full-Time Influencer Podcast

Q&A: Should I Pay for Instagram Verification? | Minisode #5

Full-Time Influencer Podcast

Tina Lee

Education, Business, Entrepreneurship, Marketing, How To

5673 Ratings

🗓️ 9 March 2023

⏱️ 14 minutes

🧾️ Download transcript

Summary

If you're curious about how getting a Meta verification will help your Instagram account, then you've come to the right place. In this minisode, I am going to answer this question and talk about its potential upsides and downsides, as well as discuss whether getting verified is a good investment.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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👉 Got a question you'd like me to answer? Submit yours HERE!

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Timestamps:

(2:05) What is a Meta Verification? 

(4:10) Will this verification help your reach? 

(8:49) This feature is currently unavailable to business accounts 

(10:51) Price point might be too high for other people in the word 

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Transcript

Click on a timestamp to play from that location

0:00.0

Personally, if it means that I will get even just better protection from scammers and better communication with customer service, I would absolutely pay for it, let alone the visibility and reach.

0:12.8

Welcome to the full-time influencer podcast. I'm your host, Tina Lee, and I'll be sharing industry knowledge and social media tips through weekly interviews with established creators and Q&A sessions.

0:23.0

Our goal is to help you decode social media, become a full-time influencer, and do what you love for a living.

0:29.0

Let's dive in.

0:32.4

Meta announced recently that they will be starting a paid subscription service called meta verify.

0:38.5

Here's what the head of Instagram Adam Masary had to say about it.

0:41.7

Let's talk about verification.

0:43.1

We're offering a new service called meta verified.

0:46.7

And what this is is a subscription actually to a whole set of services.

0:51.2

And the first is verification.

0:52.8

Now we're going to use a government ID to verify

0:54.6

that your picture and your name match that on your Instagram or your Facebook profile with that

1:00.0

government ID. By the way, you have to be 18 or older. And with that comes proactive impersonation

1:05.8

monitoring on your behalf, as long as you have that subscription. The second feature is increased

1:10.7

reach and search,

1:12.6

in comments, and in recommendation services like explore. And the third is live chat support,

1:18.8

so that there's someone that you can talk to, a real person when you're having a problem,

1:22.7

to get the answers that you need and quickly. Now, this is our first step into the space of subscriptions.

1:29.3

And we see this as an industry-wide movement. We've seen YouTube, do so, Twitter,

1:33.3

do so, Discord, Reddit, and others. So we want to start carefully by testing this in the countries

1:39.3

of Australia and New Zealand before we expand, hopefully quickly, to the rest of the world, including the US.

1:45.0

I sent out an email to my email list about this update and received a reply asking,

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