PRETTY CURIOUS | What’s The Deal With Hyperpigmentation?

Getting Curious with Jonathan Van Ness

Sony Music

Science, Self-improvement, Comedy, Education, Society & Culture

4.9 • 21.5K Ratings

🗓️ 24 June 2024

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Desiree Verdejo took a leap of faith: she left the grind of New York corporate law and opened a boutique in Harlem, which eventually led her to found Hyper! skincare. Desiree joins Jonathan to talk all about how she made this massive pivot over time and to follow your own instincts. Plus the two go deep on hyperpigmentation for sensitive skin of all shades, ingredients and formulas, and what’s next for the brand. After leaving the world of corporate law, Desiree Verdejo moved to Harlem to open a beauty boutique specializing in Black-owned indie brands. She began to notice a hole in the market, which inspired her to launch the brand Hyper! – a skincare line focused on targeting hyperpigmentation for deeper skin tones and sensitive skin types. Hyper! was an Allure Best of Beauty 2022 award winner. Follow Hyper! on Instagram and TikTok @hyperskin. Desiree is on Instagram and TikTok @desiree.verdejo. Follow us on Instagram @CuriousWithJVN to learn more about the products from this episode, or head to JonathanVanNess.com for the transcript. Jonathan is on Instagram @JVN. Find books from Getting Curious and Pretty Curious guests at bookshop.org/shop/curiouswithjvn. Our senior producers are Chris McClure and Julia Melfi. Our engineer is Nathanael McClure. Our theme music is also composed by Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall. Curious about bringing your brand to life on the show? Email [email protected]. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Darling, I was on a vacation recently and stayed at an Airbnb, and then I realized that while I was away, my empty house, could be making money, honey.
0:12.0	If you're someone like me that is busy and not home all the time, your home
0:16.6	could be an Air B&B and it's actually pretty simple to get started. Even if you don't have
0:21.9	a hall house, you could start with just a spare room.
0:25.2	Personally, I really enjoy staying at Airbnb's. I really do I love a good Airbnb. Who is that? Come back, British you.
0:31.2	And it really is a great way to like support local
0:33.5	economy and support local people so Airbnb is fabulous and I know I was doing my
0:37.4	British voice earlier but we love Airbnb so think about what you could do with
0:41.3	some extra cash whether you're looking to treat yourself to something nice,
0:44.8	like a shopping spree or a spa day,
0:46.5	or start a whole side hustle,
0:48.1	Airbnb can help you be that person.
0:51.6	Your home might be worth more than you think.
0:54.7	Find out how much at Airbnb.com.
0:57.7	Host darling.
0:59.7	I was on a vacation recently and stayed at an Airbnb and then I realized that while I was away,
1:06.4	my empty house could be making money, honey.
1:10.9	If you're someone like me that is busy and not home all the time, your home could be an Air B&B and it's actually pretty simple to get started.
1:20.0	Even if you don't have a whole house, you could start with just a spare room.
1:23.7	Personally, I really enjoy staying at Airbnb's.
1:26.5	I really do I love a good Airbnb. Who is that? Come back, British you.
1:29.9	And it really is a great way to like support local economy and support local people.
	...

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