“Precision Retail: What’ve You Done for Your Customer Lately?”

Technology Revolution: The Future of Now

Bonnie D Graham

News, Business News, Technology

4.9 • 112 Ratings

🗓️ 27 February 2013

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Customer experience. Have you figured out what each of your customers really, really wants? If yes, have you designed a personalized, easy, conversational experience they won’t perceive as intrusive or creepy? If no to either question, listen up. The experts speak. Paula Rosenblum, RSR: “The essence of precision retail is what I call ‘The Grand Unified Theory’ – combining the customer intimacy and knowledge of the very, very small (independents), with the economies of scale and scope of the very, very large. Yes, I stole this concept from Physics.” Vicki Cantrell, NRF: ““Perfection is the enemy of the good, and it takes too long. Don’t worry, be crappy.” - Vicki Cantrell, combining pieces of various quotes Lori Mitchell-Keller, SAP: “Retailers will go out of business and e-commerce will dominate UNLESS retailers use their culture to draw customers into their stores.” Join us for their insights on Precision Retail: What’ve You Done for Your Customer Lately?

Transcript

Click on a timestamp to play from that location

0:00.0	Be sure to friend us on Facebook.
0:03.0	You can do it right now.
0:04.4	Visit facebook.com forward slash voice America or search for us at keyword voice America.
0:11.5	The following program is being brought to you on the Voice America Business Channel.
0:16.0	For more information about our network and to check our additional show hosts and topics of interest,
0:20.6	please visit
0:21.2	voiceamerica business.com.
0:23.6	The Voice America Talk Radio Network is the worldwide leader in live internet talk radio.
0:28.6	Visit voice America.com.
0:30.5	The views and ideas expressed on the following program are strictly those of the host or guests
0:35.0	and do not necessarily reflect the views and ideas held by the Voice America Talk Radio Network, its staff, and management.
0:52.1	Welcome to the most nutritious hour of business talk all week.
0:56.4	This is Coffee Break with Game Changers, presented by SAP.
1:00.3	The best run business is Run SAP.
1:02.9	Your host and moderator is Bonnie D. Graham.
1:05.3	You'll hear from the innovators who have learned to use game-changing technologies
1:08.6	to shake up the status quo and help move today's
1:11.4	businesses in new directions. Now, here's Bonnie D. Graham.
1:16.0	Ah, today's buzz is the retail customer experience 2013. So, those of you in retail have
1:22.6	you figured out what each of your customers really, really, really wants? If yes, that's great, but you're not done.
1:29.8	How do you design a personalized, easy conversational shopping experience your customer
1:34.8	will love, adore, want more of, want to talk about, Facebook about, tweet about, that they
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Bonnie D Graham, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Bonnie D Graham and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.