Post Title Growth Hacks that Lead to 1st Page Rankings - Part 3

The Blogging Millionaire

Brandon Gaille - CEO of The Blogging Millionaire Media Network

Technology, Blogging, Marketing, Business

4.7 • 742 Ratings

🗓️ 28 January 2022

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today, I will teach you how two strategically placed special characters can dramatically increase the click-through rates of your post titles in Google results.

Here are the links mentioned in this episode:

RankIQ’s SEO Toolset for Bloggers:

https://www.rankiq.com/

Here are the title examples I covered.

Current Year Titles:

25 Unique SEO Tips That Deliver Big Results (2022)

11 Smart SEO Tips that Work in 2022

26 SEO Tips for 2022 and Beyond

The Free Download Title:

Professional Resume Templates for 2022 (Free Download)

The Printable Title:

First Grade Math Worksheets (Printable PDFs)

The Step by Step Guide Title:

How to Create a Balloon Wall (Step by Step Guide)

Colon Separator Leveraging Numbered Secondary Title:

Outliers Quick Summary: 15 Takeaways from Malcolm Gladwell

Gardening for beginners: 10 easy tasks to get started

What to Serve with Steak: 15 Easy Side Dishes

Colon Separator Highlighting Key Sections in Post:

Dysautonomia: Symptoms, Types, Causes, Treatments

How To Get Rid Of Gnats in Plants: Causes and Prevention

Colon Separator in Versus Post Leveraging Number and Year:

Wix vs WordPress: 10 Differences to Consider in 2022

Transcript

Click on a timestamp to play from that location

0:00.0	Hey there, it's Brandon. Do you struggle coming up with top-notch blog post titles? Or you're just not sure if you're including the right keywords?
0:10.5	Rank IQ's title analysis can help. It analyzes the highest ranking titles and gives you a list of the top keywords Google likes the most for that specific phrase. In less than a
0:23.3	minute, you can use these proven words to create a highly clickable title that will compete for a
0:28.9	first page Google ranking. Go to rank IQ.com to start making every one of your titles
0:35.5	outshine the competition.
0:45.6	Welcome to the Blogging Millionaire Podcast, where we teach you the latest traffic building and income boosting growth hacks to take your blog to the next level.
0:50.0	And now here's your host who gets 5 million monthly visitors from over 100,000 first page Google rankings, Brandon Gaylee.
1:01.5	Today, I will teach you how to strategically use special characters in your title to significantly increase your click-through rate in Google results.
1:11.3	Before I get into the how-to, let's review the stats behind the findings.
1:16.6	You have probably heard about the Outbrain study of over 3.3 million paid links,
1:22.4	which concluded that brackets or parentheses in a headline get 38% more clicks than headlines without them.
1:31.2	While this is mostly old news, there was some brand new research on brackets and parentheticals and titles this past month.
1:39.8	When it comes to brackets and parentheses to a reader, they are pretty much interchangeable.
1:45.7	Google's title-changing algorithm, however, reacts very differently to each.
1:51.6	Zippy did a study of 81,000 titles and made some interesting findings regarding how Google is
1:57.5	handling parentheticals and brackets.
2:00.7	For bracketed keywords and a title, Google completely removed parentheticals and brackets.
2:06.3	For bracketed keywords and a title, Google completely removed the bracket portion of the text 32.9% of the time. In contrast, Google removed the parentheses section of the text just 19.7% of the
2:16.3	time. The takeaway here is that bracketed text has a 60% greater chance of
2:22.5	being deleted by Google than text wrapped in parentheses. The same study also looked at the two
2:29.3	most common title separators, the hyphen and the pipe. The pipe gets removed twice as often as the hyphen.
2:38.4	And most of the time, Google replaced the pipes in the title with hyphens.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Brandon Gaille - CEO of The Blogging Millionaire Media Network, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Brandon Gaille - CEO of The Blogging Millionaire Media Network and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.