Phillip Stutts: Founder of Go BIG Media | #ThePlaybook 207

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.6 • 1.9K Ratings

🗓️ 8 March 2020

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Phillip Stutts, Founder of Go BIG Media, Win BIG Media, and best-selling author of Fire Them Now, shares his thoughts on why the five step process for branding a politician is the exact same as branding a person, product, or service in any other industry, and why customer data is so essential when putting together an impactful advertising campaign. Stutts and host of #ThePlaybook, David Meltzer, chat about the importance of testing your advertisements before launching a campaign, why businesses should operate with a giving and abundant approach, and why they believe in giving prospective clients a free assessment in order to get alignment. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	On this episode of the playbook I have Philip Stutz founder of Go Big Media and
0:06.0	win Big Media and we're going to talk about converting anyone in five simple steps
0:11.7	including the valuable lesson of who you should fall in love
0:16.7	with, including the valuable lesson of who you should fall in love with during this process.
0:24.0	Join me for all of this and more on The Playbook.
0:27.0	This is Entrepreneurs The Playbook,
0:30.0	where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk
0:35.4	about their personal and professional playbook to success and what made them champions
0:40.9	on the field and in the board.
0:43.0	I'm your host and CEO of Sports One Marketing, David Melzer.
0:48.0	This is Dave Melzer with entrepreneurs of the playbook.
0:51.0	I have a dear friend, Philip St Stutz and he is the CEO and
0:55.0	founder of Win Big Media and now I'm gonna start right where we just left
0:59.6	out. You said you're gonna save her for the pot. Yeah, I really love the line.
1:04.4	Learn to be comfortable being uncomfortable. Oh totally. And there's so many situations
1:09.2	that I'm in that I'm super comfortable in and not aware like other people may not be.
1:15.0	And so you and I were tracking each other.
1:18.5	We wanted to meet.
1:19.5	And I get into New York usually for 36 to 48 hours and you're like hey Dave can we meet up I
1:24.7	landed and came right into a pub bar and restaurant and that somebody else was meeting me at without telling you
1:34.3	that we were meeting other people and you told me which I thought was really cool
1:38.6	you're like I'm going at the bar thinking you and I are going to meet and
	...

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