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The Game with Alex Hormozi

Part 1: Start Here | $100M Leads Book

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.94.4K Ratings

🗓️ 19 August 2023

⏱️ 32 minutes

🧾️ Download transcript

Summary

“Doing the thing that scared me most, giving away my secrets, led to the biggest breakthrough in my life.” In this episode, Alex (@AlexHormozi) discusses the importance of leads and advertising in business success, sharing his personal experience of going from $100M to $1B in net worth through these methods. The episode covers the basics of advertising and lead generation, and offers practical tips for business owners looking to grow their customer base.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:00) - Opening Credits & Guiding Principles

(2:06) - Read This First

(6:39) - How I Got Here

(24:05) - The Problem This Book Solves

Follow Alex Hormozi’s Socials:

LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Mentioned in this episode:

Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to $100 million leads the audiobook episode one podcast version. So this is multiple chapters put together into one 30 minute episode. And that's because I figured you guys wouldn't want to hear, you know, have to download many chapters at once and blow up your inbox. So we put five chapters to want in one for this episode for you.

0:22.1

I hope you enjoy. And if you want to not miss the next episode of $100 million leads,

0:27.7

just hit subscribe and you'll be notified by the gods of technology.

0:36.8

Acquisition.com volume two, $100 million leads.

0:40.7

How to Get Strangers to Want to Buy Your Stuff, by Alex Hermosey.

0:44.0

Narrated by Alex Hermosey.

0:46.3

Guiding Principles. Do more.

0:49.5

Thank you's.

0:51.2

To whichever, thank you for your true friendship.

0:53.3

Thank you for your tireless effort to extract the ideas out of my head.

0:56.3

And for your continued support in slaying the nihilism monster.

0:59.3

People say you are lucky if you have one real friend in your entire life.

1:02.7

Thank you for the being the best friend a man could ask for.

1:05.7

To Layla, even though Lady Gaga said at first, it doesn't make it any less true.

1:09.6

You found the light in me that I couldn't find.

1:11.6

The part of me that's you will never die.

1:15.6

Section 1.

1:16.6

Start here.

1:18.6

It's hard to be poor with leads banging down your door.

1:21.6

Hormozie family jingle.

1:22.6

You have to sell stuff to make money.

1:24.6

It seems simple enough, but everyone tries to skip to the make money part.

...

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