Paris Hilton on Building Your Personal Brand

9 to 5ish with theSkimm

theSkimm

Entrepreneurship, Careers, Business

4.7 • 1.9K Ratings

🗓️ 11 August 2021

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

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Summary

Whether you’re a solo entrepreneur or working at a big company, everyone has a personal brand at work. And everything from your LinkedIn profile to your resume to your interview style adds to that brand. So this week, we sat down with the master of creating a personal brand, Paris Hilton, to talk about how she built hers. She’s not only the OG social media influencer, but she also created a persona that took the world by storm. And spoiler: investing in her brand paid off. Now, she’s got dozens of businesses, not to mention a new hit TV show on Netflix, "Cooking with Paris." In this episode, Paris shares: Why (and how) she built the persona of Paris Hilton What she’s like as a businesswoman Her advice for leveraging social media to reach your career goals Who she goes to for advice when she’s looking to take the next step How she evaluates who to work with How to prioritize between personal and professional life

Transcript

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0:00.0	Hey scammers, before we hear from Paracelton on today's episode, we wanted to tell you about
0:05.5	another podcast you might like, Gastropod.
0:09.9	Do you know the story behind your favorite meal?
0:13.0	In a world full of foodies, there's so much to learn about what we eat and why.
0:19.2	Gastropod is a podcast from eater, exploring food through the lens of science and history.
0:25.8	Having hosts Cynthia Graber and Nicola Twelly as they uncover the science behind hangovers,
0:30.9	why we love spicy foods, and whether there really is a difference between bottled and tap
0:35.8	water.
0:36.8	Listen and follow Gastropod on Apple, Spotify, or wherever you listen to your podcasts.
0:42.6	Alright, let's get into the show.
0:45.6	I'm very responsible, hardworking, smart.
0:54.8	I've got a dumb blonde, just very good at pretending to be one.
0:57.4	I think, you know, my entire career I've always been underestimated and I love proving people
1:04.5	wrong.
1:05.5	I'm Carly Zaken and I'm Danielle Weisberg.
1:09.2	Welcome to 9 to 5 Ish with the Skin.
1:12.0	We've run into so many questions over the years and had so many moments where we needed advice
1:18.1	and we got it from women who'd been there.
1:21.4	And that's what we're bringing you with this show.
1:23.8	Each week we're helping you get what you want out of your career by talking to the smartest
1:28.1	leaders we know because we know your work life is a lot more than 9 to 5.
1:33.6	Alright, let's get into it.
	...

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