Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey.

My name's Brandon Galey and welcome to episode 161 of the blog millionaire.

In this episode, I will continue to use some of the incredible wisdom from the convert

kit experts.

Specifically, I'm going to go over some quick ways to optimize your email forms copy

to help you boost conversion rates.

Let's go ahead and get started.

There isn't a lot of room to be verbose on an email sign-up form.

You don't need to treat it like it's a landing page.

Instead, you'll want to clearly explain how the reader or visitor will benefit from signing up to your email list in as few words as possible.

There are a couple of ways you can do this.

You can create a list of benefits and features that are part of joining your email list.

Then you can write a few headlines for each benefit or feature until you come up with two or three variations you'd like to test.

Another way is to research what other content creators are writing in their own email opt-in forms.

This will allow you to gain inspiration by seeing what other brands are using to convert subscribers, even if it's not within your industry.

As you write your email sign-up form copy, there are three main things you will need.

Number one, the headline copy.

This will typically be an attention-grabbing statement or question that is between five to ten words on your email sign-up form.

Here are nine of my favorite templates for opt-in headline copy, along with an example or two of each one.

The first template is Toolkit 4X.

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