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Disruptors

NEW - The BEST Social Media Growth Hack [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 14 June 2021

⏱️ 15 minutes

🧾️ Download transcript

Summary

What is the best social media growth hack? What is the one thing you can do above anything else? Listen in to this quick fire episode as Rob talks about what it is you can do to be successful across all social media platforms.   KEY TAKEAWAYS The single most important thing you can do is content repurposing, by having an omnipresence across platforms. It’s key to use the same piece of content but not in a copy & paste way as this will have the opposite effect to what you want. You need to plan your origin content and then decide which bits to repurpose and on what platform, saving you time but giving you the best leverage. BEST MOMENTS   “You don’t even need a lot of followers”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

The best hack for social media growth, for omnipresence, for virality, for fast, audience,

0:10.8

growth and engagement, I believe there's one thing that you can do above all else, other

0:15.9

than being a massive celebrity or being a cat meme that goes viral, assuming you're

0:21.6

not a cat and you're not a massive celebrity, there is one strategy above all which will

0:28.4

help you with virality, even if you don't have a lot of followers. In fact, you don't

0:33.9

even need a lot of followers. Now, I have something like 8,200 followers on TikTok and

0:40.1

by the way, most of those I've gained in the last week. Yeah, I had two videos that went

0:46.2

over a million views in one day just a few days ago from content that was not unique.

0:55.4

And what I mean by that is, I didn't record the content specifically for TikTok. It wasn't

1:01.4

new content that I did, it was content I'd had in the vault, in the bank. Now, right now

1:08.2

there's kind of two types of people on social media, those that aren't doing enough content

1:13.5

and those that have masses of content and are overwhelmed and don't know what to do

1:17.8

with it. So, the single best growth hack for going viral and shareable, is that you're

1:25.3

through content repurposing. And I call this omnipresence through content repurposing.

1:31.6

Now there's a right way and a wrong way to do it. And just doing a piece of content

1:36.6

are really nearly as we say in the UK and just, you know, going live or just there, there's

1:42.4

my content. And then trying to just repost it across all socials does not work. You'll

1:49.2

get shadowed on most of the platforms and actually it will work against you. A lot of

1:54.7

people are cut pasting, but well, stage one is actually content repurposing which a lot

1:59.2

of people aren't doing. It's no longer enough to be on one channel. You need to be on multiple

2:04.2

channels because they're all competing with each other and the virality changes all the

2:07.8

time. And some of them die out and then some of them come in that's new and disruptive

...

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