NEW MONEY: Navigating Platforms – Searching for the Best Audience, Brand Builds and Payouts for Creators

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CoinDesk

Tech News, Business News, Daily News, News

4.7 • 698 Ratings

🗓️ 2 February 2022

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

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Summary

Twitter, Instagram, YouTube, TikTok: Which to Choose? With so many popular social media platforms today, content creators may feel lost in the sea of apps. Chaz Smith, Eric Struk and Chozus join “New Money” hosts Spencer Dinwiddie and Solo Ceesay to weigh in on the benefits and challenges of the many social media platforms. These influencers take a methodical approach to their content, homing in on their audience, branding and “it” factors. Each creator’s unique talents are represented better by one platform or another, and identifying that selection is a key step towards success. Outside of gathering audiences on these platforms, Chaz, Eric and Chozus have identified a difference in the brand treatment received across platforms. There’s a legacy respect embedded in YouTube that often results in higher payouts for creators. Listen to learn more about which platforms are best for creators at every stage of success. Watch the full episode here. “New Money With Spencer and Solo” is produced by CoinDesk. Our theme music is “Street Knowledge” by KC Carter. Art design is by Calaxy/Coindesk. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:40.8	Start your free 30-day trial at audible.com slash Wondery UK.
0:45.6	That's audible.com slash Wondery UK.
0:49.7	What's up, everybody?
0:50.7	Welcome to another episode of New Money with Spencer and Solo.
0:53.7	I'm Solo Ciseise and today we're
0:55.3	going to talk about what it takes to be an influencer in today's day and age to go through our roster
0:59.5	today we're going to speaking to chas smith actor and ogy vine star chosis rapper and reality tv star
1:06.6	and eric struck social media giant on ticot thanks for joining us today, and we hope you enjoy the show.
1:25.9	What's up, everybody? This is Spencer Dinwiddie. And I'm Solo Cise. And this is New Money, presented to you by CoinDask. And today I'm here with a couple people from UPenn and a foreigner from Canada. I'm gonna let them introduce themselves though.
1:37.3	What's going on y'all? My name's Chad Smith. I live in LA. I'm 26. I'm on Solo and chose it since, what was that? 2013. We've been 2013.
1:47.8	Yeah.
1:48.1	You're a year after us. Yeah. And I'm just glad to be here. Nice to meet y'all. I'm excited for a good conversation.
1:54.9	Yeah, let's get it.
	...

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