Ladies and gentlemen on today's show I interview the co-founder of Netflix Mark Rudolph

Yeah, you have all the time you want you found you co-founded Netflix, so you've got all the time I want here.

I want that mega point.

On today's show he shares with us the challenges of starting a successful company.

That is the situation that every early stage entrepreneur is always facing. You have no idea what's going to happen.

And so it's this ability to relax a little bit and recognize that you don't know what's going to

happen and so you have to put yourself into a position to be prepared for almost anything to put yourself in a position where I can do this

for a long time. He shares with you the importance of never taking no for an answer

when working in the game of business.

That has been a profound lesson.

That is something that I've carried with me my whole life.

That is something that I teach, my kids,

that I teach other entrepreneurs I work with that in the

business context that no doesn't mean no he shares with us the process he went

through to see if the market actually wanted Netflix to

exist. We wanted to see whether we could actually mail this to people but we couldn't

find a DVD so we went and bought a music CD and mailed it to somebody. But ultimately the thing we needed to figure out was would anybody do it? And there was no way to know that other than doing it.

He shares with us how we started from the bottom, and now he's here.

And you're picking up a pattern here is that, you know, the first half of my career,

I was a junk mail guy he shares with us about the

sneaky self-promotion they used to grow Netflix and he would infiltrate the

user groups the use net, these early social networks of the web.

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