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Entrepreneurial Thought Leaders (ETL)

Negotiations On and Off the Field

Entrepreneurial Thought Leaders (ETL)

Stanford eCorner

Journey, Startups, Education, Stanford, Culture, Strategy, Stanford University, Entrepreneurship, Business, Life Lessons, Thought Leadership, Creativity, Etl, Challenges, Leadership, Innovation, Founders

4.4739 Ratings

🗓️ 22 May 2007

⏱️ 89 minutes

🧾️ Download transcript

Summary

Steve Young, former quarterback for the San Francisco 49ers, describes the lessons he's learned in negotiating with teammates, agents, and in his personal life. Interviewed as a guest in Stan Christensen's Negotiations course, Young provides insight through humorous anecdotes across a broad range of experience. In particular, he describes different negotiation tactics that were useful throughout his career as a quarterback, lawyer, and entrepreneur. While earning his spot as the fiery leader of the 49ers, balancing life with children, and undergoing multiple business ventures, Young highlights the use of accountability, soft skills to deal with personal feelings, and working hard with no excuses, to achieve success.

Transcript

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0:00.0

This podcast is brought to you by the Stanford Technology Ventures Program.

0:07.0

For more podcasts and video clips, visit STBP's Educators Corner at edcorner.

0:13.0

at edcorner.standford.edu.

0:19.0

If I were a student here, I might be thinking, negotiation, Steve Young, what's going on with that?

0:25.1

How does a famous football player negotiate?

0:27.7

And so the first question I would just throw out is, as you look back on your career, did you have to negotiate?

0:33.7

Or was negotiation relevant?

0:35.5

Or how did that factor in as a football player?

0:37.8

You know, when you're younger, you don't really realize how much you really are negotiating in your daily life.

0:43.3

Whether, but it really is the, it's the great skill.

0:47.3

It's the great skill in my marriage. It's a great skill in football.

0:49.3

It's a great skill in business.

0:51.3

It's the skill. And it's all about people. And it takes a, it's all kinds of

0:57.2

elements to it, too. There's all kinds of angles to negotiation in my mind. There's classic

1:02.0

negotiations for contracts between an agent and a management, and what are the elements of that

1:08.3

negotiation. There's elements of subtle negotiation between me and my teammates, right?

1:14.6

Because there's 11 guys on this field together, all different nationality,

1:19.6

but race and religion, socioeconomic background, geography, language.

1:24.6

I mean, everybody's from everywhere, right?

1:26.6

So we're all together,

1:32.7

and there's elements of negotiation in getting everyone across the line, both metaphorically and in reality, to get people across the goal line. And as you say that, I just think of a story

1:37.1

you told me once. So one thing that an athlete certainly does is negotiate with their agent

...

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