Natalie Deana: Bad Girls Who Do Good Things
Species Unite
elizabeth novogratz
5.0 • 911 Ratings
🗓️ 17 May 2023
⏱️ 30 minutes
🧾️ Download transcript
Summary
"We'd never worked in this industry. We'd not got any prior experience in fashion ourselves. But we thought, how hard could it be? Famous last words. How hard could it be to design a handbag? Turns out very hard, very hard." – Natalie Deana
Natalie Deanna is the co-founder of Frida Rome, a conscious luxury brand that makes stunning vegan handbags, handbags inspired by and designed for, "bad girls who do good things."
"'Bad Girls Who Do Good Things,' was a tagline we came up with even before the brand really started to flourish… And it was, I guess the cheekier side, the more kind of out there arm to what we want to grow as a big empire. Essentially, we want to take over the world with cruelty free brands." – Natalie Deana
Please listen, share and check out FridaRome.com
Transcript
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| 0:00.0 | Species, unite, unite. Species unite. |
| 0:16.0 | We'd never worked in this industry. |
| 0:17.6 | We'd not got any prior experience in fashion ourselves, |
| 0:22.4 | but we thought, how hard could it be |
| 0:26.6 | famous last words how hard could it be to design a hand band |
| 0:31.5 | turns out very hard, very hard. Very hard. Hi, I'm Elizabeth Novigrats. This is Species Unite. We have a favor to ask. If you like today's |
| 0:48.8 | episode and you have a spare minute, could you please rate and review Species Unite on Apple |
| 0:55.1 | Podcast or wherever you listen to podcasts? It really helps people to find the show. This conversation is with Natalie Deanna. |
| 1:11.0 | Natalie is a co-founder of Frida Rome. |
| 1:14.4 | Frida Rome makes vegan luxury handbags. |
| 1:17.0 | They are designed for bad girls who do good things. Thanks. Natalie it is so nice to have you here. |
| 1:37.0 | Thank you for having me. |
| 1:38.0 | It is wonderful to speak to anyone in the I guess field of what do we call this, veganism, consciousness, having a kind heart. |
| 1:49.6 | Species Unite is a non-profit and so we were having a board meeting a couple years ago and one of our board members |
| 1:56.2 | I'm Rita came in and she was carrying this cool bag. First I thought wow is that like of course it's going to be vegan, but I was like, how does she |
| 2:04.8 | know about a bag I don't know about? |
| 2:07.3 | Because I'm constantly researching this stuff. |
| 2:09.9 | And she had just got it that day, and she was so proud of it. So we were all like ooing and aying over the bag and I was like I have to find out who these women are. But yeah, it was it was a it was a cool moment. |
| 2:22.0 | It's amazing. How did she find out about it? |
| 2:24.4 | She's actually really good and resourceful. |
| 2:27.0 | And she has kind of gone vegan throughout being part of our board |
| 2:31.7 | and our community. |
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