My mother was very familiar with her neighborhood, but one day she stopped at the stop sign and she wasn't even really sure where she was at.

When something feels different, it could be Alzheimer's. Now is the time to talk.

A message from the Alzheimer's Association

and the Ad Council. Hi, it's Veronica Dagger, the host of the Wall Street Journal's Secrets of Wealthy Women.

The podcast where women share how they tackle career, money, and the world.

This week we'll talk with Mara Lighty and Naomi Hirabayashi, the co-founders and co-ceeos of Shine,

a self-care app that sends daily motivational texts and audio affirmations to its users.

In your toughest times, when you may think you won't ever get through it,

that you're not very resilient.

You have more strength than you think.

Mara and Naomi started out as coworkers, not co-founders.

As two young women of color, they have beaten the odds in the tech world,

raising more than $8 million in... They have beaten the odds in the tech world,

raising more than $8 million in funding.

How did they do it?

Stick around.

Ladies, you were both working at a nonprofit Do Something.org that gets young people

involved in social change.

Naomi you were the chief marketing officer and Mara you were the director of

mobile product.

When did you actually become closer?

Mara, we'll start with you.

...