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Radio Cherry Bombe

Mökbar Chef Esther Choi On Heart & Hustle

Radio Cherry Bombe

The Cherry Bombe Podcast Network

Kerry Diamond, Women In Food, Women, Chefs, Society & Culture, Cherry Bombe Magazine, Entrepreneurs, Arts, Business, Food, Food Radio, Talk Radio, Careers, Radio Cherry Bombe, Restaurants, Female Chefs, Restaurateurs, Interviews, 591312

4.6592 Ratings

🗓️ 8 August 2022

⏱️ 44 minutes

🧾️ Download transcript

Summary

Years ago, when Esther Choi was working behind the scenes of "Iron Chef" on the Food Network, helping procure specialty groceries for the competitors, she never imagined that one day she’d be battling the country’s best chefs for the show’s top prize. But there she was, part of the star-studded lineup of the new Netflix reboot, "Iron Chef: Quest For An Iron Legend." We won’t say if Esther won, but just know there are a few spoiler alerts on this week’s episode. Esther and host Kerry Diamond talk about the series; what next for Mökbar, Esther’s growing chain of Korean ramen eateries; the good and bad of hustle culture; and Esther’s Sessy sesame oil product line. This episode is supported by Wild Planet, leaders in sustainable seafood. For more information, recipes, and a store locator, head to wildplanetfoods.com. This episode is also supported by Whole Foods Market and La Newyorkina. Learn more at wholefoodsmarket.com. Radio Cherry Bombe is recorded at Newsstand Studios at Rockefeller Center in New York City. Our theme song is by the band Tra La La. Subscribe to our newsletter and check out past episodes and transcripts here! More on Esther: Instagram, Mökbar, YouTube, Sessy

Transcript

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0:00.0

Hi, everyone's listening to Radio Cherry Bomb, and I'm here.

0:07.0

Hi, everyone, you are listening to Radio Cherry Bomb, and I'm your host, Carrie Diamond,

0:21.5

coming to you from Rockefeller Center in the heart of New York City. Each week, we talk to the coolest

0:26.5

culinary personalities around, the folks shaping and shaking up the food scene. Joining me today is

0:33.0

Chef Esther Choi of Machbar and Ms. Yu in New York City. She is also one of the stars of the Netflix

0:40.1

Iron Chef Reboot, Iron Chef Quest for an Iron Legend. If you haven't watched yet, the show has an

0:46.3

all-star cast, including Chef Dominique Cren and Gabriella Camara, and a ton of culinary prowess

0:52.7

gets tossed around.

0:58.1

Esther is amazing, and she has worked so hard to get where she is in the industry.

1:01.8

I think you'll be very inspired by her story and her passion.

1:08.4

We have a brand new sponsor today, and I am so excited to introduce you to them because they are one of my faves.

1:12.4

It's Wild Planet, the company known for its sustainable seafood,

1:18.0

a subject I care about a great deal. Some of you know this about me, but I care deeply about protecting and preserving our world's oceans, and I cannot walk on a beach and ignore litter, especially of the

1:23.9

plastic variety. I have to clean it up. You gotta keep that plastic out of the ocean.

1:28.5

So needless to say, I was thrilled when the like-minded folks at Wild Planet reached out.

1:33.0

I was already a fan of their tinned sardines and mackerel, and I just recently tried Wild Planet's

1:38.4

canned tuna, which is 100% line and pole caught, and might be the best cantoona out there.

1:45.6

Wild Planet was founded in 2004, with the mission to transform fishing into a forest that could reinvigorate the oceans.

1:52.6

They have been at this for a long time.

1:55.3

Wild Planet is committed to caring for the health of the oceans, and they follow procedures that minimize bycatch,

2:01.2

a practice in which billions of pounds of aquatic creatures are caught and discarded, even dolphins.

2:07.3

The team at Wild Planet believes that even just one decision you make can impact today and

...

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