My Funnel Hacking Live Keynote Presentation - Part 2 of 4

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8 • 836 Ratings

🗓️ 27 March 2019

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

Listen to part 2 of 4 of my keynote presentation from FHL. During this part of the presentation, I start diving deeper into how to create your irresistible offers. On today's episode you will hear part 2 of 4 of Russell's first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in this part: Hear Russell give ideas for a written offer, an audio offer, and a video offer, that are all super easy. Find out why it's so important to not be a commodity and how you can avoid it. And see why Russell always has several things he can use to bulk up his offers. So listen here to hear the second part of Russell's keynote presentation at this year's Funnel Hacking Live. Transcript - https://marketingsecrets.com/blog/192-my-funnel-hacking-live-keynote-presentation-part-2-of-4 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Do we really need another computer?
0:02.0	One that's faster, more powerful.
0:04.0	Not everyone does.
0:05.0	But to reinvent music using a neural processor,
0:08.0	work off the grid with all-day battery,
0:10.0	or bring your vision to life with AI-powered co-creator,
0:12.0	then a copilot Plus PC can make a difference.
0:15.0	A powerful AI computer is not for everyone.
0:18.0	But if you're trying to change the world,
0:20.0	even if just your own,
0:21.1	we built one for you. Microsoft co-pilot plus PCs powered by Snapchat, the fastest, most intelligent
0:26.7	Windows PCs ever. Bachelor life varies with you switching settings. Hey, everyone, this is Russell. Welcome
0:31.8	back to the Marketing Secrets podcast. I hope you enjoyed the first 25% of my keynote presentation
0:37.3	Funnelacking Live.
0:38.5	During today's episode, I'm going to start diving deeper into actually how do you create an offer, right?
0:45.5	We talked about so far the fact that the offer increases the value.
0:49.3	You have to have amazing offers because that's how you decommoditize yourself and how you make people desire
0:54.5	and lust and go crazy for the thing you're trying to sell. So next thing's like, okay, that's cool,
0:58.7	Russell, but I'm selling physical products, so I'm doing this or whatever, and I don't know how
1:02.1	to bulk up my offer. And the easiest way to bulk up offers is with information products.
1:06.1	So the next section of my presentation, I started going deeper into exactly how to create information
1:13.9	products and walk through nine different ways. I think you're going to enjoy. So we can kind of
	...

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