Hey, this is Russell Brunson and you are listening to Marketing Secrets podcast. During today's

episode, we are going to be talking about a concept I call the Rembrandt in the Attic. I'm

tell you guys some really cool stories about it. But this is, this is, if you ever thought about

why in the world do big companies buy other companies, right? Facebook is a real example.

Facebook's bought a lot of companies, like Instagram, which makes a lot sense but they bought like Oculus like why would they have bought that and now it's becoming like everything right it's a metaverse

it's the future why did Amazon buy Whole Foods why did Apple buy Shazan or Google buy an Android

and why did Disney buy Pixar and Marvel you have other companies like Coca-Cola buying Monster

you have Salesforce buying Slack like why would they make his acquisitions, right?

And so you see this happening at a big, huge scale, but it's also happening in a small scale

that every one of us, you and me can participate in and be part of, and it's going to be

happening every single day.

I'm going to be showing you guys behind the scenes of some of the companies that we're

buying and acquiring and why we're doing it. I'm talking about why I've spent $5 or $6 million on old books and how it opens up a whole new

world of things for you.

You can start seeing opportunities in a whole bunch of different places you probably never

saw them before.

And I think this is going to be an episode you are going to love.

So my intention for you guys during this episode is you're going through it is when you start thinking for yourself, like, how could I, how could I do this? Why are you looking at literally companies?

Like, look at Clickphones.

If I was by Clickphones, what would I do?

Look at Monster.

What would I do?

...