MS 6.7 How Markiplier, Bear Grylls, Kimmy Schmidt and The Fine Bros. are Changing the Future of Television

The Philip DeFranco Show

philip defranco

News

4.8 • 1000 Ratings

🗓️ 7 June 2019

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Transcript

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0:00.0	So you beautiful bastards, hope you have a fantastic Friday.
0:02.9	Welcome back to the Friday, Philip DeFranco Show,
0:05.0	which a quick note, if you're new to the channel.
0:07.0	On Fridays, we usually do something a little bit different.
0:08.7	Lately, we've been just kind of focusing on one story.
0:11.2	And today, that story is gonna be the future of television.
0:13.7	But first, before we get started,
0:14.9	I do wanna thank the sponsor of today's video,
0:17.1	Earn WithaFranco.com specifically drop. Earn cash rewards from your favorite brands, but more on that later. For now, first, we talk about the future of television. Because while for
0:24.6	some of you, it may seem like TV has no future now the Game of Thrones is over, you know, the
0:28.5	universally loved ending of Game of Thrones, some entertainment executives are betting that you're
0:32.3	ready to embrace a whole new type of content. A type of content where you're just not watching your favorite show, but you're actually an active participant in it.
0:38.3	We are talking about interactive television. This is a big shift, right? Television programming has traditionally been passive.
0:43.3	But now we're seeing interactive examples and actually mainstream interactive examples. Right, back in December, Netflix released Black Mirror Banders Snatch. And while at the time you had some people disappointed that it wasn't a full new season of Black Mirror, you know, it had a lot of people talking and engaging. And you know, in this episode, in this interactive experience, you could make choices for the main character. Right? And the choices were for a range of things, right? Whether to kill someone or not, or just what cereal you want to eat. How about you decide what you want for your breakfast. Hmm? And depending on those choices you make, you get different experiences, a different plot, even a different ending.
1:24.6	And while the episode to some may have seemed like a gimmick, a short-term experiment, that's actually far from the case. And regarding this, we
1:29.9	spoke with Todd Spangler, the New York digital editor for Variety, who said this about the
1:33.6	lasting power of the format. I think interactive storytelling is here to stay. How big will it be?
1:39.8	Will it become the predominant way that people consume video entertainment?
1:45.2	I don't think so.
1:47.0	I think it'll continue to be one of these kind of special event types of things that
1:53.0	different companies use.
1:54.2	For example, Netflix is bringing back Kimmy Schmidt for a final recap film, interactive film, if you will.
	...

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