Money Talks

Hidden Brain

Hidden Brain Media

Social Sciences, Arts, Performing Arts, Science

4.6 • 42.6K Ratings

🗓️ 28 November 2017

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

How do you spend your money? On shoes, cars, coffee, fancy restaurants? You might think you use money just to, you know, buy stuff. But as Neeru Paharia explains, the way we spend often says a lot about who we are, and what we want to project. We use money to express our values — by going to the local coffee shop instead of Starbucks, or by boycotting — or buycotting — Ivanka Trump shoes. In this April 2017 episode of Hidden Brain, we explore the way we use money to tell stories about ourselves, and to ourselves.

Transcript

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0:00.0	Hey there, Shankar here. I'm guessing you've gotten the memo. It's that delightful time
0:11.3	of year when we're encouraged to express our love for friends and family by buying them
0:16.4	stuff.
0:17.4	We love black bread!
0:19.2	Yes, the first of the Black Friday shoppers are pitching tents.
0:23.0	This by several people falling to the ground, shoppers charged ahead, fixated on door buster
0:28.8	deals.
0:29.8	Look at that line.
0:30.8	More than 100 million people expected to turn up between now and Sunday either.
0:34.8	If you find shopping as exhausting as I do, but the psychology of shopping as fascinating
0:39.8	as I do, today's episode is for you. It's a conversation from April that looks at how
0:44.3	we use money to express and sometimes ignore our values.
0:49.0	Here's the show. Hope you enjoy it.
0:59.9	This is Hidden Brain. I'm Shankar Vedantam. Americans have long expressed their political
1:04.2	views with their wallets.
1:06.7	In recent months, this has ramped up with boycotts and with buycotts. That's where people express
1:12.2	support by buying a company's products.
1:15.1	More months now, Nordstrom has been on a list of Trump affiliated companies to boycott.
1:19.4	This is just, it's a wonderful line. I own some of it. I fully, I'm going to just give
1:22.8	it, I'm going to give a free commercial here. Go buy it today, everybody.
1:25.6	I deleted Uber recently due to what happened at JFK Airport when it appeared that Uber
1:31.7	was essentially trying to break the strides. Fueled the outrage and led to some people to
	...

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