It started off simple. So he's like, I need a building where they had like kind of a warehouse or production.

It's about one building. Okay, I'll grow that. I bought a second building.

And he's from this very small town, Hamilton, Missouri, I think it is.

And so, you know, buys two buildings. And then at some point, they kind of realize,

all right, why do this with like nameless, faceless warehouses? What if we could turn this into content or marketing?

Like the YouTube channel's working. So what if we do kind of YouTube behind the scenes?

And what if we make this more interesting? So instead of just buying two warehouses and just like, you know,

operating in stealth, what if we just bought all this land and we bought all the buildings that are in this area.

And we turned this into a tourist destination, a vacation, basically.

So like, it's a themed town in the middle of nowhere, but it's like the quilting mecca or like the people call it like the Disney land for quilters.

And there's like 12 like Main Street is all about quilts.

This is like quilt shop quilt shop.

All right. Let's take a second to talk about our sponsor today HubSpot.

They have two new AI tools that are pretty cool. I want to tell you about.

So the first one is content assistant. So we know that contents key for driving revenue because you write content,

you get traffic, the traffic turns into leads, the leads turn into revenue, but not everybody's great at doing content.

And so the content assistant is basically an AI based tool that will help you come up with blog post ideas or even draft the blog post or an outline for it.

And you can use it to write the copy that you need for your website, your landing page, your prospecting emails, whatever you need to write content, this can do it for you.

It's built on top of open AI's GPT model.

And the differentiators that it's an all in one AI power tool that's designed to help you get more done, save you time and help you go to your business faster.

So that's the first one. The second one is chat spot. So chat spot, think of that like a chat bot that you can talk to, just ask your questions like, hey, what's our web traffic or revenue or

Hey, is there anybody in our CRM that fits this criteria and it'll just pull it up or you can ask it to do things like a draft of email follow up to this prospect.

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