Microsoft’s Nadella Is Building an AI Empire

WSJ Tech News Briefing

The Wall Street Journal

News, Tech News

4.6 • 1.6K Ratings

🗓️ 18 June 2024

⏱️ 12 minutes

🔗️ Recording | iTunes | RSS

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Summary

Microsoft’s CEO Satya Nadella is spreading his artificial intelligence bets around, beyond the company’s partnership with OpenAI. WSJ reporter Tom Dotan joins host Zoe Thomas to explain how Nadella is doing this and how it’s being received inside Microsoft. Plus, the language learning app Duolingo is winning the battle for users' attention. WSJ columnist Ben Cohen talks about how it’s using perfectly timed notifications to do this. Sign up for the WSJ's free Technology newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	O. C.I. is the single platform for your infrastructure, database, application development, and AI needs.
0:06.0	Do more and spend less like Uber 8 by 8 and Databrics Mosaic.
0:11.0	Take a free test drive of OCI at oracle.com
0:14.4	slash Wall Street.
0:19.4	Welcome to Tech News briefing. It's Tuesday, June 18th. I'm Zoe Thomas for the Wall Street Journal.
0:26.0	Apps are constantly trying to engage users. One focused on learning languages is succeeding
0:32.0	at hooking them and keeping them coming back.
0:35.3	We'll find out how Duolingo taps into the power of streaks and well-timed nudges to win the
0:41.0	battle for users attention.
0:43.6	And then Microsoft CEO Satya Nadella about the future of the company on the potential
0:48.8	of artificial intelligence when he forged a groundbreaking partnership with open AI.
0:54.0	But Nadella isn't content to rely on open AI to dominate in this new era.
0:59.0	Our reporter Tom Dutton will join us to explain how the CEO is spreading his AI bets around and what that
1:05.8	means for Microsoft.
1:10.6	But first, messages from a cartoon owl are blowing up the phones of people trying to learn another language.
1:17.5	Dualingo, the company behind the messages, is succeeding at getting millions of users hooked and keeping them engaged with its app.
1:25.8	The company which teaches over 40 different languages is worth around $8.5 billion.
1:32.2	Here to talk about how Duolingo became one of the biggest winners in the global battle for your attention is our columnist Ben Cohen who writes the science of success.
1:40.0	Ben Duolingo users keep coming back every day to maintain their streaks? What makes it better
1:46.8	than other apps at measuring and encouraging routines?
1:51.1	The first is that they are relentless and rigorous about AB testing everything.
1:57.0	Even a few words can make a huge difference and so oftentimes you will see them use the word habit and not goal.
	...

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