Michelle Duffy, Marketing of Life Time events and Amy Charity, co-founder of SBT GRVL

The Adventure Stache

Payson McElveen

Outdoors, Interviews, Society & Culture, Current Events, Culture, Photography, Adventure, Mountain Biking, Celebrities, Inspirational, Basketball, Health & Fitness, Entrepreneur, Cycling, Athletes, Sports

4.9 • 727 Ratings

🗓️ 11 May 2021

⏱️ 77 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today on the show, Payson talks to two influential behind-the-scenes figures in gravel racing. Michelle Duffy is Associate Marketing Director for Life Time, and oversees its off-road events such as the Leadville 100 and Unbound (formerly Dirty Kanza). She came to cycling after spending years as a marketing manager for the New York City Marathon. Amy Charity is the owner and co-founder of SBT GRVL. She raced professionally as a road cyclist and spent 15 years in the financial sector befo...

Transcript

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0:00.0	People who are drawn to events like Leadville and SBT are already in that very endurance mindset.
0:07.0	So I think that there were a few people who had in the back of their minds like, let's make this a stage race.
0:13.0	It's showtime everybody! Showtime!
0:16.0	You've been living in a dream world, Neil. This is the world as it exists today.
0:24.6	Life moves pretty fast.
0:28.6	You don't stop and look around once in a while.
0:30.6	You could miss it.
0:32.6	Listen, we're talking about practice.
0:36.6	Repeat on the dude's room. Donnie, you're out of your element. Listen, we talk about practice.
0:38.9	Repeat on the dude's room.
0:40.7	Donnie, you're out of your element.
0:44.1	I see, you think this has nothing to do with you.
0:48.1	Don't ever trash talk black Jesus.
0:53.2	This is the Adventure Stash with Payson McElvin.
0:56.3	Hello and welcome back to the show, everybody.
0:58.4	This week we have two guests.
1:01.3	Unusual, but not unheard of.
1:06.5	Probably could have gotten two really sweet episodes out of these two guests by recording with them separately.
1:19.2	But these two women have really, despite working for different brands and on paper, they should be business competitors, have really collaborated in really cool ways over the last 12 months.
1:29.0	And that is despite incredible challenges due to the pandemic, obviously being in events promotion during the pandemic, not a fun gig, but they've also both had their own really significant personal challenges over the last 12 months separately.
1:35.0	As such, it felt right to have them on the show together. I really hope you enjoy this
1:40.0	conversation with these two women. To you, they may not be household names, but if you're a
	...

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