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Forbes Daily Briefing

Meet The Little-Known Billionaire Caught Up In The Baldoni-Lively Scandal

Forbes Daily Briefing

Forbes

Careers, Business, News, Entrepreneurship

4.612 Ratings

🗓️ 9 January 2025

⏱️ 5 minutes

🧾️ Download transcript

Summary

Paylocity’s Steve Sarowitz cofounded film studio Wayfarer with Justin Baldoni and has bankrolled its movies, including It Ends with Us. Now he’s embroiled in a sexual harassment scandal involving some of Hollywood’s most powerful players.

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Transcript

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0:00.0

Here's your Forbes Daily Briefing for Thursday, January 9th.

0:05.0

Today on Forbes, meet the little-known billionaire caught up in the Baldoni Lively scandal.

0:12.0

When Justin Baldoni emerged grinning from a black van during a break from the rain at the August 6th premiere of It Ends with Us in New York City.

0:22.4

His co-star, Blake Lively, was nowhere to be seen. A private dispute between the actors was escalating,

0:29.1

with Lively and other cast members declining to join him for any promotional appearances.

0:34.7

She planned to arrive at the premiere once he'd left the red carpet. But one person

0:39.5

who was present, as Baldoni lingered for a few minutes on the Broadway pavement, taking selfies with fans,

0:45.2

was his low-profile partner in Wayfarer Studios, the production company behind the movie,

0:50.8

the billionaire founder of payroll software firm, Paylocity, Steve Sarowitz.

0:57.0

Dressed in a navy suit, slim and six-foot-six, he hovered near the back of the group.

1:03.0

Later that evening, lively alleges in a complaint that was leaked in mid-December and again in a lawsuit filed on New Year's Eve,

1:10.0

that Sarowitz said to an

1:11.3

unspecified audience, quote, that he was prepared to spend $100 million to ruin the lives

1:17.4

of Ms. Lively and her family. When asked to comment, Sarowitz's lawyer, Brian Friedman,

1:23.7

confirmed that his client is prepared to spend whatever necessary to defend Baldoni, Wayfarer Studios,

1:29.3

and himself. Lively claims in the lawsuit against Wayfarer, Baldoni, Sarowitz, and associates,

1:36.4

that Baldoni, who also directed the film, sexually harassed her on set,

1:41.3

and that he and the Wayfarer team then worked to tank her public reputation after she

1:46.1

spoke up about the mistreatment. She named Sarowitz a handful of times in the filing, and

1:51.6

accuses him, the studio's main financier, of bankrolling the smear campaign. The Wayfarer team

1:58.8

responded with a lawsuit of its own on the same day, December 31st,

2:02.6

against the New York Times, which first reported the details of Lively's civil rights complaint,

...

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