Hey there listeners today is free ride Friday so make sure you hang on to the end of the episode to see who won this week's free ride

Every Friday we give away a lifetime membership to the $100 MBA training and community.

That's over 180 video lessons, interviews with experts,

workbooks, ask questions any time, a whole lot more.

And what we do is we do a weekly random draw with everybody who's left us an iTunes rating and review.

So all you got to do to enter the draw is leave us on iTunes review.

And every Friday somebody wins a free ride.

All right guys, let's jump into today's episode. And every Friday, somebody wins a free ride.

All right guys, let's jump into today's episode. Heyo!

Welcome to the $100 MBA Show, the business podcast that knows that time is your biggest

asset and that's why we deliver great lessons every single day

with our daily 10 minute business lessons for the real world. I'm your host, your

coach, your teacher, Omar's in home. I'm also the co-founder of the $100 MBA, a complete business training and community online.

And in today's lesson you will learn how to choose your customers wisely? Not every customer out there for your business has the same value.

I know that sounds strange, but it's true.

Some people out there in your audience are just easier to convert into an actual buying

customer. It costs less time, it costs less money if you know what you're looking for. This is

critical if you're doing any kind of marketing. It's critical when you're designing

your website because you want to be able to speak the language of the people you're trying to attract.

It's even critical when you're actually designing the actual product.

So in today's lesson, I'm going to show you how to identify people that would make the perfect

customer for you.

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