Heyo, welcome to the $100 M.B. A show,ical Business Lessons for the Real World.

I'm your host, your coach, your teacher Omar Zen Home.

I'm also the co-founder of Webinar Ninja, an independent software company I started back in 2014.

In today's episode is Freight Friday on Freight Friday. software company I started back in 2014.

In today's episode is Free Ride Friday.

On Free Ride Fridays we give away a lifetime membership to the $100 MBA program.

If you want to win a free ride to our six-part program showing you how to become a better entrepreneur, 100

percent guaranteed. Leave us on Apple Podcast rating and review and you enter

our weekly random draw we call Free Ride Friday. Listen in on Friday

just like today to see if you won we announced this week's

winner a little bit later in the episode.

In today's lesson you will learn how to sell subscriptions in any business in 2023. Subscriptions are a great business model or pricing model that gives continuous value to your customers and gives you that reoccurring income we all are looking for.

It doesn't matter if you sell a physical product or a service or a course or a coaching program,

you can install a subscription offering for your customers that can give you more stable income,

but more importantly, raving fans and customers that love what you offer day in and day out.

As consumers, we're part of the subscription world all the time,

whether it or subscribe to Netflix or Spotify

or Amazon Prime or our local gym.

But how do you create a subscription service for your customers regardless of your business?

Well, we're going to break it down in today's lesson.

We're going to talk about what are some of the best subscription models, how to introduce it into your pricing or value metrics, and how to test an experiment

on price to make sure you hit that sweet spot where you're making the maximum amount of revenue

...