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Badass Basic Bitch

Mastering Content Strategy: Trends and Tips with Amber Figlow

Badass Basic Bitch

Brianna Dunbar-DeMike

Self-improvement, Entrepreneur, Life Coach, Career, Mom Boss, Mom, Working Mom, Parenting, Education

4.2529 Ratings

🗓️ 9 July 2024

⏱️ 43 minutes

🧾️ Download transcript

Summary

On this week's episode, we're diving into the dynamic world of social media with Amber Figlow, a Content Strategist, Creator, and Speaker. Amber empowers women business owners in the creative industry with her passion for digital innovation and emerging trends. She shares strategies for authenticity, building a strong online presence, and practical advice for navigating social media. Get ready to be inspired by Amber's profound insights. More about Amber! Amber Figlow is a dynamic Content St...

Transcript

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0:00.0

What's up, Badi Bees? I'm Brianna, mom, wife, serial entrepreneur, and host of the badass basic bitch podcast.

0:18.3

Each week, I sit down with a seemingly ordinary woman who's doing extraordinary things,

0:24.3

and I get to share her story with you. So let's go. Buckle up as we're going to get real and dive into

0:31.5

the shit nobody talks about. Welcome to the Batty B Club. Now people do want to see photos of my dog.

0:40.0

Now people want to hear about the time that I owe the government $7,000 because I didn't

0:44.4

for taxes right away.

0:45.7

They're wanting those connection points.

0:47.9

They want to see themselves in your shoes, connect with you as a human being.

0:52.8

Yes, I can give out all the Canva tips and the

0:54.9

marketing tricks and the strategy this, that and the other, but we're looking for that human-based

1:00.1

connection again in social media. Welcome back to another episode of Badass Basic Bitch.

1:13.2

On today's episode, we are diving deep into the ever-evolving world of social media

1:19.0

with our very special guest, Amber Fulow, a content strategist, creator, and speaker

1:25.8

who is dedicated to empowering women business owners

1:29.2

in the creative industry. With a passion for digital innovation and a keen eye for emerging

1:34.6

trends, Amber has made it her mission to guide and educate small business owners through the

1:40.1

dynamic landscape of social media. So Amber, thank you so much for being with us today.

1:45.0

Yes, I'm so excited to be here. So before we get started, why don't you tell our listeners

1:49.9

a little bit more about who you are and what you do? Yeah, so kind of as you said, I am a content

1:56.0

strategist and I've been in the marketing industry for over 10 years now. So I've seen things

2:00.8

fluctuate. I've seen

2:01.7

social media come in, come out, you know, kind of make its grand entrance. And I have really found

...

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