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Build Your Tribe | Grow Your Business with Social Media

Master Resell Rights Explained - 714

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Chalenejohnson, Fitness, Marketing, Copywriting, Listbuilding, Internetbusiness, Onlinebusiness, Socialmedia, Smallbusiness, Internetmarketing, Business, Networkmarketing, Email, Businessdevelopment

4.9 • 2.6K Ratings

🗓️ 15 August 2023

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Is Master Resell Rights a scam? Is it a Pyramid scheme? Or is it genius marketing?

Master Reselling Rights (MRR) is making huge waves in the digital marketing space. But is it a genius strategy or a risky game? In this episode of Build Your Tribe, Chalene Johnson and Brock Johnson, delves deep into the marketing maneuvers behind MRR. They will highlight the benefits like low investment costs, no continuous sales pressure, and a crash course in digital marketing. But, there's a flip side: the potential pitfalls of a limited customer journey and authenticity issues. Especially when the sellers might not even be experts in the course they're promoting!

Also learn how AI technology plays a massive role and how AI is influencing the Master Reselling Rights (MRR) trend, simplifying course creation but potentially leading to challenges like plagiarism. As courses get churned out faster, the ethical boundaries blur. What's original content, and what's a mere replication?

Navigate the murky waters of MRR with us, and determine if it aligns with your brand and ethics.

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Transcript

Click on a timestamp to play from that location

0:00.0

Is it a scam? Is it a pyramid scheme? Easy money.

0:03.1

The next hot thing in marketing. What is going on with master reselling rights?

0:06.8

Hey, thanks so much for joining us here today. I'm Bill Drew Tribewear.

0:09.4

Today we're going to dig into like this phrase that is sweeping social media right now.

0:15.0

Master reselling rights. What is it? Is it legal? Our thoughts? We've actually bought the

0:19.4

courses and gone through it. We've been doing our deep dive, a lot of research over the last

0:23.2

week and we're excited to share our thoughts with you. All right, let's get to it.

0:30.2

Well, first of all, I started getting questions from people in my DMs like because obviously we

0:34.4

talk about creating additional streams of income all the time and people started DMing me and

0:38.8

saying, what do you think about master reselling rights? And I think there was a lot of confusion

0:43.7

for me anyways because I'm like, that's a generic term. Just like affiliate marketing is a generic

0:49.1

term for multi-level marketing or direct sales. These are just terms for different kinds of

0:54.6

marketing. But I think we're a lot of the confusion stems from is people are using this term in

1:00.8

referring to an action that they're taking with certain courses and certain online product.

1:06.2

Yeah. And this kind of really speaks to the problem. We're going to go over the pros and

1:10.7

the cons and trust me, there are some of both. And this is our opinion. That's all. But I will

1:15.7

say that part of the problem is that people who are selling this course really have no formal

1:22.6

training whatsoever. A lot of them in marketing. Well, and frankly, there are people who sell

1:28.0

fitness programs and supplements who have no nutritional background or no health coaching background.

1:33.0

But I think one of the problems is because this is a course sold with master reselling rights,

1:38.4

which is a type of right that you can resell things with. They started calling the course

1:43.2

by that name instead of recognizing that the course has a name. And this is the type of marketing

...

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