Making lasting changes can be difficult, and we could all use some help to be a little more successful.

Today we'll talk about a few ways to make changing a little bit easier.

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Today we're excited to talk to Scott Greer, director of marketing for Dutera, about how to make positive changes in your life and how the Dutera 30 days of metabolic health support can help.

Scott, thank you so much for being with us today.

Thank you for having me. I'm excited to be here today.

We are so excited to talk about this topic because it is one that comes up with every new year because change is always a big theme of New Year's, right? So why is that? Why is it that New Year is so often a time when people decide to make changes? Well, I think that the New Year represents to a lot of people this control of what lies ahead, the way to adapt their life into what they want it to be.

In fact, in marketing, we call that the idealized self.

And so a lot of people look at what do I want to become, not necessarily what I am.

And that's why New Year's can be a really powerful time to make some big changes in your life.

Absolutely. And I think we've all come to recognize these old-fashioned New Year's can be a really powerful time to make some big changes in your life. Absolutely. And I think we've all come to recognize these old-fashioned New Year's resolutions

start and peter out pretty fast after New Year's. To make those successful, why is it that

sometimes structure can be so important when making these changes in our lives? Yeah, I love the term

structure. And I think one of the key

psychological concepts I'd like to help with is a framework, actually, and I love frameworks.

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