LinkedIn Content Strategy: Achieving Sustainable Growth

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Social Media Marketing, Business, Marketing

4.8 • 1.6K Ratings

🗓️ 11 September 2025

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

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Summary

Are you posting on LinkedIn but struggling to see meaningful engagement or growth? Do you feel like your content gets lost in the feed, even though you know your audience is there? To learn a structured yet creative approach to LinkedIn content strategy that makes growth more sustainable., I interview Gus Bhandal.

Guest: Gus Bhandal | Show Notes: socialmediaexaminer.com/683

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Transcript

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0:00.0	After 13 years, we are making a bold move. We've been hosting thousands of marketers in San Diego,
0:08.8	California since 2013 for social media marketing world, and it has been epic. Here's the news.
0:16.3	We're making a bold move to Anaheim, California in 2026. The decision came down to three very compelling
0:25.0	factors. First of all, the location advantages are incredible. Orange County's central location
0:31.3	means easier access for our growing international audience. There are five different airports
0:36.4	that service the area, including
0:38.6	the Los Angeles airport, which means it's a lot more economical for you to get here.
0:43.5	Second, the weather. April and Anaheim is absolutely perfect. 75 degrees, sunny skies, less chance
0:50.1	of the random rainstorms that sometimes surprise us in San Diego. And third, this is really the big one.
0:55.9	Disneyland, it's only a 20-minute walk away from our venue.
1:00.2	Imagine being able to experience Disneyland with your new friends that you make at the conference
1:06.2	literally after the event.
1:08.3	I did this with one of my brand-new employees.
1:10.4	It was an incredible experience.
1:12.1	Talk about developing lifelong relationships. This is the way to do it. This is the year to
1:16.0	finally come and experience the magic that is social media marketing world. Grab your tickets right
1:21.3	now because we have a really big sale going on. Visit social media marketing world.com.
1:26.9	I can't wait to see you there.
1:31.7	Welcome to the social media marketing podcast, helping you navigate the social media jungle.
1:38.2	And now here is your host, Michael Stelzner.
1:42.1	Hello, hello, hello. Thank you so much for joining me for the social media marketing podcast brought to you by Social Media Examiner.
1:49.1	I'm your host, Michael Stelzner, and this is the podcast for marketers and business owners who want more exposure, more leads, and more sales.
	...

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