Leadership Hacks to Level Up Your Business FAST with Natasha Cornstein

Earn Your Happy

Lori Harder

Business, Entrepreneurship

4.6 • 2.8K Ratings

🗓️ 4 August 2025

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

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Summary

Feel like it’s too late to pivot or that you’re underqualified to start something new? This episode will completely shift your mindset. I sit down with Natasha Cornstein, CEO of Blushington, to talk about how she transitioned from TV news to beauty entrepreneurship, and how she’s now opening the doors for other powerhouse women to own a piece of a beloved brand. We talk about franchising, how she gathered 100+ CEOs during the pandemic for support and strategy, and the lessons Natasha learned from her father and husband, and how she uses grounding rituals to stay centered in leadership and life. Get ready to step into something that’s already been waiting for you. Check out our Sponsors: Airbnb - Start making money by listing your home on Airbnb with an experienced Co-host, find a co-host at airbnb.com/host BambooHR - Experience the software that makes HR easier for all of your employees. Try BambooHR for free at bamboohr.com/freedemo Cozy Earth - Go to cozyearth.com and use code EARN for 40% off their best-selling sheets, apparel, and more. Open Phone - Stop running your business from your personal phone. Get 20% off your first 6 months at openphone.com/earn Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Constant Contact - Get all the automation, integration, and reporting tools that get your marketing running seamlessly. Try Constant Contact free for thirty days at constantcontact.com. HIGHLIGHTS 00:00 Why Blushington is the ultimate one-stop beauty destination. 08:30 The Midwest values Natasha brought into leadership. 15:45 Lessons on negotiation and competitor collaboration. 18:30 The pandemic pivot that brought 100+ female CEOs together. 21:15 How to know when you’re ready for a franchise or ownership opportunity. 25:30 Why women are the ideal franchise leaders. 33:30 Advice to women who feel underqualified or think it’s too late. 39:15 What keeps you grounded as a leader, wife, and mom? 46:15 Tips for women to balance work, ambition, and family. 50:45 What does it mean to lead a female-focused business? RESOURCES Learn more about franchising with Blushington HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Natasha: @tashcornstein Follow Blushington: @blushington

Transcript

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0:00.0	Big thank you to this episode sponsors.
0:04.2	Open Phone, the number one business phone system that streamlines and scales your customer communications.
0:08.7	Get 20% off of your first six months at openphone.com slash earn.
0:13.4	Shopify, the ecommerce platform that I trust for Glosi.
0:16.8	Sign up for your $1 per month trial and start selling today at Shopify.com slash happy.
0:21.9	Constant Contact.
0:23.0	Constant Contact's award-winning marketing platform is here to make marketing way easier and way more effective.
0:29.2	Get a free 30-day trial when you go to Constant Contact.com.
0:33.3	We didn't have to figure out everything in one day.
0:36.8	And a lot of times when you have business challenges, you're not going to figure it all out in one moment.
0:42.7	But it's about keep moving.
0:45.5	If you get overwhelmed because there are so many things to fix or so many decisions to weigh, just keep going.
0:54.4	It's when you paralyze yourself or your team
0:57.9	with indecision or fear that you get really stuck.
1:14.6	Natasha, welcome to the Earn Your Happy podcast. Lori, thank you so much for having me.
1:16.6	I've been looking forward to this.
1:18.6	Oh, my goodness.
1:19.6	Well, whenever I get a chance to talk to a woman who is such a cheerleader for other women, such a leader.
1:28.1	I get so excited because I not only want to emulate that, but I want to learn from that.
1:32.4	And I just feel like it's the best conversation because it's,
1:35.7	it's my favorite conversation is like, how can we do what we love while also lifting other
1:41.7	people up?
	...

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