Latest Instagram Algorithm Updates and Proven Growth Strategies for your Business EP311
ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset
Tiffany Carter
4.9 • 1.9K Ratings
🗓️ 31 May 2021
⏱️ 33 minutes
🧾️ Download transcript
Summary
Here's how the Instagram Algorithm is working in 2021:
Before I get into this whole algorithm thing, no one outside from the powers at be inside Facebook know exactly how to "beat" the Instagram algorithm. It is a constantly moving target, just like Google's algorithm, that all of us digital markers are trying to beat.
Thankfully there are some key things we do know…
- Instagram looks at the user's past behavior on the app, does a sweep of the latest pieces of content on the app, and then evaluates each one to predict how appealing that piece of content will be to that user. The highest-ranking pieces will appear first.
- How does Instagram determine this "appeal factor?" It is something they call "ranking signals." To keep it simple, it is based on the level of interaction that user had with the account owners + if the user typically likes/comments/saves/shares this type of content + the time-factor of the content + how often the user is on Instagram + the users average session time. (I know A LOT right?!)
- Creating content your audience loves to engage with is critical. You must be delivering consistent content that your audience craves. It will hurt you if you simply throw anything up there. Better to not post unless you have something engagement-worthy.
In this podcast episode, I will break down all of the latest Instagram tricks and strategies that will help you grow your audience, increase engagement, and most importantly get you cash and clients.
Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money? A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.
Transcript
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| 0:00.0 | Welcome to Project Me The Podcast. I'm your host Tiffany Carter, the founder of Project |
| 0:13.6 | Me, multi-millionaire entrepreneur, former TV newscaster, money-making expert, female |
| 0:19.8 | empowerment speaker, and self-proclaimed office supply addict. My mission is to take the |
| 0:25.2 | mystery out of making big money. Every week on Project Me The Podcast, I'll share success |
| 0:30.6 | tips, strategies, and stories from other entrepreneurs, experts, and millionaires, showing you exactly |
| 0:37.8 | how you can achieve your most exceptional life. Now let's get to it. |
| 0:48.8 | Welcome to the podcast and posse, Project Me with Tiffany Carter. I'm your host, Tiffany, |
| 0:54.8 | and I'm recording this episode with no pants on. Why I feel you need to know this? I don't |
| 1:01.8 | know, but I was like, should I put pants on to record this episode? Then I'm like, well, |
| 1:09.5 | I don't have to. They can't see me. So that's part of why I left the corporate world because |
| 1:17.4 | I wanted the option. If I wanted to work from wearing my robe, or with no pants, or from |
| 1:22.9 | my couch, or from an exotic island, or from my car, I could, and no one could say anything |
| 1:30.9 | about it. So there's that. First order of business. Listen, you guys, this is sad news here. |
| 1:39.7 | We are not at 500 iTunes reviews for the show. That's unacceptable at this point, and I know |
| 1:50.0 | it's like, oh, I keep forgetting. I want to do it. I want to show Tiffany how much I appreciate, |
| 1:54.6 | you know, all that, all that you put in the show, and all that Tim puts in, and all that Nancy puts |
| 1:59.9 | in. And then the guests I have, I mean, this is not free for me to run you guys for to do a show |
| 2:05.6 | with this high of a production value, and this level of information that you guys get. What helps |
| 2:13.0 | this show grow, which in turn helps me be able to produce it is I need written five star Apple |
| 2:21.7 | podcast reviews. If you don't know how to leave one, seriously, all you have to do is Google it. |
| 2:27.2 | How do I leave a written Apple podcast review? And Apple comes step by step. I actually, in my, |
| 2:36.1 | inside my money blog on my website, I even did a article step by step how to do it. So that |
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