McDonald's are making small improvements to our classic burgers, searing out 100%

British beef patties, so they're even juicier.

And we're serving them hotter for meltier cheese, all in new toast of your

buns. The classics, now a little more mmm comparison with prior classic burgers served after 11 a.m. subject to availability

m. K. V.J cuts in amazing how they just seer right into your brain

and they will be with you from childhood for eternity.

Great commercial hooks, jingles.

You know, that's when you're doing it right.

So like the TV show, Madman, which was all about people

that were creating commercials and everything.

And what a great era.

I feel like I grew up in the golden age of commercials because there

were so many good jingles. Now a lot of the commercials are so straightforward

they don't have those awesome little songs. I do feel like it's starting to make a slight comeback.

A slight come back. And it should because this I think this segment for any

advertising exec out there it should be clear and evident that if you have a great jingle, it

will seer into somebody's brain and 20, 30, 40, 50 years later they will be able to

recall it like nothing.

You're right. I mean, I remember from a little kid.

The word for word, I still remember them.

Yeah, all of these, I think you probably would know.

To make my point, tell me these aren't

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