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LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

Karissa Bodnar on Building Thrive Causemetics With True Purpose, Not Waiting For Acceptance, and How to Make Your Customers Your Greatest Influencers

LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

Aliza Licht

Business, Careers

5.0585 Ratings

🗓️ 24 May 2020

⏱️ 46 minutes

🧾️ Download transcript

Summary

Karissa Bodnar is the Founder & CEO of Thrive Causemetics. At 25 years old, Karissa set out to create a brand that is bigger than beauty. Now 30, Karissa has built a company with philanthropy at its core. Thrive Causemetics has donated over $100 million in funds and products to women's charities in its five years of existence. In this episode, you will learn how Karissa gave up on being accepted by beauty industry standards and didn't quit even after two years of zero sales, the reason she hired a full-time therapist for her 70 employee team, and how she pushed through her fears.

Transcript

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0:00.0

Hi, everyone.

0:08.7

It's Elisa Likt here, your host, and I'm so thrilled to share that my new book, On Brand,

0:14.3

Shape Your Narrative, Share Your Vision, Shift Their Perception, is out now.

0:20.6

I hope you'll pick up a copy because personal branding is for

0:23.9

everyone. It's for the new graduate starting out, the middle manager looking to level up,

0:28.9

the executive who wants to be a thought leader, the entrepreneur starting from scratch.

0:34.2

It's for anyone who wants to pivot or transition into something new.

0:38.5

Because having a strong personal brand means that your name gets dropped in rooms,

0:43.3

you're not in, and that you're thought of for opportunities that other people haven't

0:47.9

even heard of yet.

0:49.2

So pick up a copy, and I can't wait to hear what you think.

0:57.0

Hi, this is Elisa Likt and this is Leave Your Mark the podcast where I brew fresh

1:01.6

career advice in conversation with some of my most inspiring and successful friends.

1:06.5

It's professional advice that you can action immediately, whether you're just starting out in your

1:11.2

career or well on your way.

1:13.3

With a massive to-do list and a large cup of coffee, I promise that you can get it all done

1:18.4

and still have time to post about it.

1:22.1

Carissa Bodner, I am really excited to welcome you to leave your mark today.

1:26.3

Thank you so much for joining me. I'm thrilled to mark today. Thank you so much for joining me.

1:28.6

I'm thrilled to be here. Thank you so much for having me. Oh, my God. It's a pleasure. And I can't wait for

1:33.4

everyone to hear about the incredible brand that you have built and all of the amazing philanthropy that

1:39.2

you're doing. For everyone listening, Carissa Bodner is the CEO and founder of Thrive Cosmetics, a direct-to-consumer

...

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