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This Week in Startups

Kanye's genius business model, Platform dependency risks, Pipe enters the movie biz + AirPals' Joshe Ordonez | E1392

This Week in Startups

Jason Calacanis

Technology

4.41.3K Ratings

🗓️ 24 February 2022

⏱️ 55 minutes

🧾️ Download transcript

Summary

First we discuss Kanye’s new “STEM Player” bluetooth speaker, and why he’s trying to diversify away from Spotify and streaming platforms (2:21). We continue with a discussion about platform reliance one founder saw his business destroyed overnight by Facebook (25:17). Then we cover Pipe.com’s recent acquisition which is bringing them into the media space (28:59)! Lastly, Molly chats with Launch Accelerator Cohort 24 founder Joshe Ordonez, the CEO of Airpals about her awesome messenger service startup (39:44).


(0:00) Jason and Molly tee up today’s topics: Kanye’s genius move, the pitfalls of platform reliance, Pipe’s interesting acquisition, and Molly interviews another LA24 founder
(2:21) Kanye’s genius move: diversifying away from streaming platforms
(12:17) Notion - Go to https://Notion.so and use promo code TWIST to get $250 off its annual team plan
(13:49) Possibilities opened by Kanye’s move, risks of platform reliance
(23:55) Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist
(25:17) Jason gives final thoughts on leveraging platforms, but owning the relationship with consumers
(28:59) Pipe’s newest acquisition will help them bring non-dilutive capital to the entertainment industry
(38:27) Vanta - Get get $1,000 off automating your SOC 2 at https://vanta.com/twist
(39:44) Molly sits down with LA24 founder Joshe Ordonez, CEO of Airpals

Check out Airpals: https://www.airpals.co

FOLLOW Joshe: https://twitter.com/JosheOrdonez
FOLLOW Jason: https://linktr.ee/calacanis
FOLLOW Molly: https://twitter.com/mollywood

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, everybody. Hey, everybody. We've got an amazing show for you today. First up, Molly and I are going to talk about Kanye's new

0:06.5

STEM player, which is a Bluetooth speaker. It's brilliant. It's got a bunch of his content and his new album on it.

0:12.0

And I think he's going to make more money on this than he would ever make, working with Spotify and the other streaming platforms, a moment of

0:19.9

complete genius from Kanye West. I can't believe it's taken us this long to talk about. Yeah, if I'm being honest,

0:26.6

this conversation leads us to a discussion about platform reliance and how being to rely on one platform could destroy your business overnight.

0:37.4

Don't I know a Google Panda update, YouTube algorithm update, Facebook, Rugg polls.

0:42.1

We got a lot of advice for you on this topic and it's comes from battle scars that I've gotten in my companies and once I've invested in

0:48.7

and then pipe.com has acquired a company in the media space to help people who are selling to the big streamers like Netflix get their money in

0:57.2

advance. So they can start working on their next project, really brilliant idea, congrats to pipe.com on that acquisition.

1:02.2

And finally, because it is this weekend, start ups. I started down with L.A. 24, our accelerator cohort number 24 founder, Hosea Ordonia,

1:11.1

has the CEO of air pals and talk about her amazing startup, which is trying to do business to business messenger service, but the modern way.

1:21.3

Absolutely. And if you want more information on our accelerator, it's launch accelerator dot CEO and applied in the next one, we'll put 100K in and then, hey,

1:28.1

you never know, you may wind up on the podcast like air pals. It's going to be a great episode. Stick with us.

1:35.2

This weekend start ups is brought to you by Notion. Notion is one place for notes, docs, projects, and everyday work that goes way beyond wiki. Go to Notion.so and use promo code TWIST to get $250 off an annual team plan.

1:50.2

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2:03.3

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2:12.7

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2:18.8

So I don't know if you all attended to attempted to attend the live stream of Donda to yesterday at stemplayer.com, but it went okay and probably weirdly sold a bunch of these little $200 speakers called the stem player.

2:37.8

So I'm obsessed with the story because Kanye of course has a new album out Donda to and the only way for you to listen to that album other than the mediocre live stream from yesterday is on this $200 speaker the stem player he's trying to and this is very interesting because of our ongoing conversations about streaming Kanye is trying to diversify his revenue stream away from Spotify and other streaming services.

3:06.0

He's also he says trying to bring attention to how little musicians make on platforms like Spotify because of course when they first start out lots of musicians are happy to have anybody listen right at all so making any money is better than nothing which is how Spotify generally is able to pay so little so so basically Kanye is like no I'm not doing this we'll talk about the economics of how Spotify pays artists in a minute.

3:35.2

But I want to ask you Jason like what do you think about this $200 device which is preloaded with his album it's genius yeah I immediately saw this and said Kanye West is a genius I believe he's a genius obviously has moments of mania I'm not clinically describing anything here I'm talking about just straight up description of his behavior when he gets like manic or mania.

4:01.6

But you know I know a lot of artists and they sometimes hit a chord no friend intended yeah I mean worth you know that like you know he if you look at his music sometimes they'll have a bar that is so perfect you just wonder if this guy is Bob Dylan reborn right and I his early albums to me are perfection you know late registration graduation this stuff is just I people will look back

...

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