I'm Alex Rodriguez and I'm Jason Kelly from Bloomberg. This is the deal each week you're here is in conversation with business icons

This show will explore deal-making across sports media and entertainment. That is a harsh lesson in business.

Sports is not as simple as bringing a bunch of big names together.

I didn't want to do another stomp you out speech.

It opened up so many more doors.

The show is called The Deal.

Listen to the Deal, wherever you get your podcast.

And watch on Bloomberg Radio.

This week on the podcast, I have an extra special guest.

Joanne Bradford has had really a fascinating career in technology, marketing, and finance.

She was chief revenue officer at Microsoft. She was chief marketing officer at

Sophie. She had very senior roles at places like Yahoo, Pinterest, Demand Media, Business Week.

She has a number of investments

as really a entrepreneur and a venture investor.

Domain money is one of the big ones.

She's also involved with Wealth.com.

And I could give you a long list of all the things

she's done. Cahoot super telly just all

these really fascinating startups she has had just an an unbelievably

interesting career and is one of these people who looks at every

role she's had in a company as a challenge and an opportunity and she has really managed to accomplish tremendous

things not just at Microsoft where she ran MSNs advertising and marketing not

...