Jay Baer on How Productivity Is More Perspiration Than Inspiration
Beyond the To-Do List - Productivity for Work and Life
Erik Fisher
4.5 • 877 Ratings
🗓️ 9 November 2012
⏱️ 38 minutes
🧾️ Download transcript
Summary
Jay Baer is a hype-free, social media and content strategist, speaker, and author. He founded Convince & Convert in 2008. This is the fifth marketing services firm he’s started or managed. He’s co-author of The NOW Revolution, 7 Shifts to Make Your Business Faster, Smarter, and More Social, a leading book on social business. An active angel investor, he’s also involved in an advisory capacity with several social media and content marketing start-up companies.
Covered in this episode:
- Writing with perspiration, instead of inspiration
- The NOW Revolution
- Social Pros Podcast
The atomic half life of content is longer than any other form of marketing. - @JayBaerClick To Tweet
You need to do only the things that you are uniquely qualified to do. - @JayBaerClick To Tweet
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Transcript
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| 0:00.0 | When you're hiring for your small business, you want to find quality professionals that are right for the role. |
| 0:05.0 | That's why you have to check out LinkedIn Jobs. LinkedIn Jobs has the tools to help you find the right professionals for your team faster and for free. And trust me, I've spent a lot of time looking |
| 0:15.6 | through LinkedIn jobs and by far it has been the easiest way for me to find viable candidates fast. |
| 0:22.5 | And LinkedIn isn't just a job board. |
| 0:24.2 | LinkedIn helps you hire professionals you can't find anywhere else because even those who |
| 0:28.3 | aren't actively searching for a new job might be open to the perfect role that you have. |
| 0:33.2 | In any given month, over 70% of LinkedIn users don't visit other leading job sites. |
| 0:38.3 | So if you're not looking on LinkedIn, you're looking in the wrong place. |
| 0:41.9 | On LinkedIn, 86% of small businesses get qualified |
| 0:45.0 | candidates within 24 hours. Hire professionals like a professional on LinkedIn. |
| 0:50.8 | LinkedIn knows that small businesses are wearing so many hats and might not have the time or resources to hire. |
| 0:56.0 | LinkedIn is constantly finding ways to make the process easier. |
| 0:59.0 | They even just launched a feature that helps you write job descriptions, |
| 1:02.0 | making the process even easier and quicker. |
| 1:04.6 | Post your job for free at LinkedIn.com. |
| 1:06.6 | That's LinkedIn.com. |
| 1:09.6 | referral to post your job for free. Hello and welcome to another episode of Beyond the To-Do List. This is Eric Fisher. |
| 1:38.5 | I'm excited this week to bring you Jay Bear. He is of the site Convince and Convert. He is a social media consultant, a |
| 1:47.6 | content consultant, and does a lot of social media speaking. Now I've had the |
| 1:52.0 | privilege of seeing him speak about three |
| 1:54.4 | or four times live and it's always been not just the nuts and bolts and the |
| 2:00.9 | you know how to do social media the right way is just a great guy and so I |
... |
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