On this episode of the playbook I have Kevin Brown the senior VP and chief marketing officer for sleep number beds and

Jason Witton the future Hall of Fame tight end and we talk about one of my favorite subjects, Sleep,

and how it attributes to all of your success,

including your infectious personality,

that starts with all the little things that we prioritize.

Learn all of this and more on the playbook.

This is Entrepreneurs the Playbook,

where each week I bring you some of the greatest athletes, celebrities,

and entrepreneurs to talk about their personal and

professional playbook to success and what made them champions on the field and in the boardroom.

I'm your host and CEO of Sports One Marketing, David Melzer.

This is Dave Melter with entrepreneurs, the playbook, and I am so excited because I have two future Hall of Famers one for sleep the other for

football Jason Witton and Kevin Brown first of all I'm Dave Meltzer sleep number 50

this Kevin Brown chief marketing officer Officer of Sleep Number 40.

Sleep Number 40, Jason Witton Future Hall of Fame football player,

tight end for the Dallas Cowboys.

What's your number?

Sleep number 40 as well.

Really?

So if it fits any size, obviously. It's individualized. I

thought maybe 50 that you were smaller or so I guess not. It's all individualized.

So I do a lot of executive coaching and I teach about studying your calendar and when I started doing it myself paying attention to what I do and intention into it one thing I realized by studying my calendar was the biggest chunk of my calendar was sleep.

...