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Sports Spectrum Podcast

Jason Vanderground on the "HE GETS US" Jesus campaign and commercials during Super Bowl LVII

Sports Spectrum Podcast

Sports Spectrum

Sports

4.9685 Ratings

🗓️ 12 February 2023

⏱️ 19 minutes

🧾️ Download transcript

Summary

Jason Vanderground is president of HAVEN CREATIVE HUB and leading the "He Gets Us" campaign. Learn more at http://HeGetsUs.com 

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Transcript

Click on a timestamp to play from that location

0:00.0

Welcome into the Sports Spectrum podcast, where we bring Jesus into the sports

0:12.9

sports conversation.

0:14.3

Here's your host for today, Jason Romano.

0:17.8

Hey guys, welcome to Sports Spectrum.

0:20.0

We continue our conversations here at Super Bowl 57 on Media Row, Radio Row.

0:25.6

We got the Chiefs and the Eagles coming up on Sunday.

0:28.6

And as we get ready for the big game, and we're all going to be watching it, obviously,

0:32.3

instead of talking about the game here today on our conversation,

0:36.1

I want to talk about the commercials in the

0:39.0

Super Bowl, particularly one set of commercials that you're going to see on Sunday during the

0:44.5

Super Bowl. You may have already seen a few of these commercials pop up in other NFL games and

0:50.2

other sporting events and things shown on television. It's a campaign called He

0:54.6

Gets Us. They're commercials about Jesus. When I saw these for the first time, I kind of shook

1:00.9

my head and said, no, that can't be right. There's something wrong with this. It's got to be

1:04.9

something off because it's talking about Jesus and how he gets all of us. He understands all of us.

1:12.4

And then I did some digging and to come here to Super Bowl 57 and I got to meet a guy

1:17.0

named Jason Vanderground who's the president of Haven Creative Hub and he's the guy that's

1:22.4

helping lead this He Gets Us campaign.

1:25.2

And when I met him, I said, we've got to talk to him and we've got to hear about how this He Gets Us Campaign. And when I met him, I said, we've got to talk to him.

1:31.1

We've got to hear about how this He Gets Us campaign came together.

1:36.0

What the idea is about presenting Jesus and the way that they're presenting him, which is just fantastic, in my opinion.

1:38.1

But also why the Super Bowl was the place to invest $20 million and have this Jesus commercial air during the biggest

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