It’s All About the “Not Being Cute” Approach (on BiggerPockets) Pt. 1 - Aug '22 | Ep 498

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 11 February 2023

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“The ability to work itself is trainable…” Today, join Alex (@AlexHormozi) as he guests on BiggerPockets and talks about ways to earn six figures, identifying your customer profile, his thoughts on online millionaire gurus, the skill of hiring, the “don’t be cute” approach, and more. This is part 1 of the interview.

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.

Check out the episode on BiggerPockets’ YouTube Channel

Timestamps:

(0:37) - Quick background on Alex & getting to know facts about him

(8:50) - Alex’s thoughts on online millionaire gurus & the “don’t be cute” approach

(15:03) - Ways to get to six figures & identifying your customer profile

(26:33) - Finding like-minded people in his entrepreneurial journey

(29:56) - Scaling up your business & learning the basics

(32:11) - The skill of hiring well and its problem

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Transcript

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0:00.0	It's usually one founder that's breathing life into this thing with lots of little helpers.
0:03.3	It's a genius of the thousand hands.
0:04.9	And of course, if you remove the genius, there's nothing, right?
0:07.7	And that's most businesses.
0:08.7	And most businesses aren't worth anything because they're not businesses.
0:10.9	They're leveraged jobs.
0:13.5	Welcome to the game where we talk about how to get more customers,
0:15.8	how to make more customers, how to keep them longer.
0:17.8	And the many failures and lessons we have learned alone the way.
0:20.2	Hope you enjoy and subscribe.
0:23.5	Alex Hormozic, welcome to the Bigger Pocket's podcast.
0:25.9	Great to have you.
0:26.6	Thank you for having me.
0:27.5	Very honored to be here.
0:29.0	Yeah. So for anyone who's been living under a rock and hasn't heard about your
0:33.6	astronomical success, amazing insight that you're giving to small business owners.
0:37.3	Would you mind giving us a background of where you started and where you are right now?
0:42.1	All right.
0:42.3	I'll give the world shortest playback live milestones.
0:46.4	So I was a management consultant, went to Vanderbilt, graduated,
0:49.8	did defense contracting for two years, really didn't like it.
0:52.2	Got my top secret clearances.
	...

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