Welcome back to New World next week.

I'm James Corbett, a corporate report.com.

And I'm James Evan Polato from MediaMonarchy.com. A consumer doesn't see the true value that manufacturers see.

We've got that story. Plus, off-grid appliances, but first, Brazil and Argentina to start

preparations for a common currency.

We get this paywalled and archive from the Financial Times.

Brazil and Argentina will this week announce that they're starting preparatory work on a common

currency in a move which

could eventually create the world's second largest currency block. South America's two biggest

countries will discuss the plan in a summit at Buenos Aires this week and will invite other

Latin American nations to join. The initial focus will be on how a new currency, which Brazil already suggests, should be called the sir for South, could boost regional trade and reduce reliance on the U.S. dollar officials told the financial times.

It would at first run in parallel with the Brazilian Real and the Argentine peso.

And initially, just a bilateral project between those two, the idea, of course,

they will roll this out and be offered to other Latin American nations.

A currency union that covered all of Latin America would represent about 5% of global GDP.

The Financial Times estimates and notes that the world's largest currency union, the euro,

encompasses about 14% of global GDP when measured in dollar-dollar terms.

The project is, of course, likely to take many, many years to come to fruition.

Massa noted that it took Europe 35 years to sneak around and finally get the euro created.

An official announcement is expected during Brazilian President de Silva's visit to Argentina

that starts, I believe, this coming night, James, the veteran left us first foreign trip

since taking power on January 1st.

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