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Let's Know Things

Information Imbalance

Let's Know Things

Colin Wright

News Commentary, News

4.8593 Ratings

🗓️ 7 February 2018

⏱️ 50 minutes

🧾️ Download transcript

Summary

This week we talk about geolocation, Strava heat maps, and transparency.


We also discuss optimization, Zuckerberg's walls, and social media insider regrets.



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit letsknowthings.substack.com/subscribe

Transcript

Click on a timestamp to play from that location

0:00.0

Geolocation is the process of locating or estimating a location for something that exists in the real world.

0:24.1

And in general, that thing you're trying to find in real life also exists somewhere else,

0:30.1

either in the digital space, the cellular space, or as the source of something like a radar signal. There are many different ways to trace a signal,

0:40.7

whatever type of signal it may be. When it comes to a mobile phone signal, for instance,

0:45.4

there are many different breadcrumbs that people or software can follow back to the source.

0:52.0

If your phone is connected to a mobile service, its location can be

0:56.2

semi-accurately triangulated by checking which cell tower it last pinged, and then finding two

1:02.9

or more other nearby cell towers to help narrow down the search radius. The most modern phones

1:10.0

also have GPS units built into the device,

1:13.1

and the sole purpose of such a unit is to help locate with pinpoint accuracy that device

1:19.3

anywhere on the planet. It does this by checking in with satellites, which are positioned

1:24.6

in orbit in such a way, that at any given time, just about anywhere on the planet,

1:29.8

your device will have a line of sight to at least four such satellites.

1:36.0

And these satellites contain highly precise atomic clocks.

1:40.4

By checking the difference in the time code embedded in the signal picked up by your device from each of these four different satellites,

1:49.0

it can determine how far away each of them are to a very granular degree.

1:55.2

This gives your device a GPS location, which then shows with great specificity where you are on the planet.

2:02.8

You can also be tracked via less pinpoint mechanisms, like by determining which

2:08.2

Wi-Fi network you're currently logged into, or by using the geographic metadata attached

2:14.7

to a photo that you took and then posted on a social network.

2:19.6

Most smartphone services actually use a combination of such sources to figure out where

2:25.4

the phone you're using is currently located.

...

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