Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey.

My name's Brandon Galey and welcome to episode 194 of the blog millionaire.

One of the blog millionaire.

One of the most effective ways to build domain authority and boost all of your Google rankings is the published pillar post.

I recommend that you produce one piece of long form pillar content every 90 days.

A long form post is defined as anything beyond 2,000 words. A long-form

pillar piece of content typically has between 3,000 to 6,000 words. They are loaded with images,

statistics, and small custom infographics. What you are left with is an article that resembles more of a visual

masterpiece than a blog post. Backlinko and Buzz Sumo analyzed 912 billion blog posts to better

understand what factors correlate most to backlinks and social media shares. Many of their findings point to why

pillar post are essential to a blog's long-term success. The first finding is that content longer

than 3,000 words gets an average of 77% more referring domain links than content that is just 1,000 words or less.

Publishing four-pillar post can make a huge impact on your domain authority,

which can make every single post in your blog move up the rankings.

The second big finding was that 0.1% of articles accounted for 50% of all social shares.

Brian Dean of Backlinko calls these power posts, which is his version of a pillar post.

He is known for making long-form definitive guides that are visually stunning and filled with statistical infographics.

Brian says that he usually spends 50 hours of work on one of his power post, 20 hours to write the

post, 15 hours to design visuals, 10 hours to take and edit screenshots, and 5 hours to put it all together in a post.

These posts attract thousands of social shares and thousands of high-quality backlinks.

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