Ina Joseph: Why I Chose a Career in PR
Your Brand Amplified
Bleav + Anika Jackson
5.0 • 132 Ratings
🗓️ 26 November 2020
⏱️ 19 minutes
🧾️ Download transcript
Summary
Ina Joseph is a Journalism, Public Relations, and Women Studies graduate from Boston University. While in college, Ina’s activities ranged from directing a competitive dance team to introducing an organization for BIPOC and queer women (a spoken-word performance platform called Yoni Ki Baat) to her university, all while tackling her honors course load and staying engaged in the campus community. Since graduating in May 2020, Ina’s been actively advocating for racial equity in her Northern New Jersey community. After speaking in front of over 300 local residents of her town at a peaceful teach-in in solidarity with the Black Lives Matter movement, local leadership and school districts have continued consulting with Ina on the importance of Diversity, Equity, Inclusion, and Antiracism. In addition to community activism, Ina also uses her communication skills to amplify marginalized voices through her position representing business owners of color at Anika PR, and as editor of L'AMOURZINE - lingerie brand Amour Caché's online magazine for fostering dialogue around women's stories. The diversity of her experiences reflect the diversity of her interests; writing, reading, dancing, advocacy, fashion, amateur cooking and avid Netflix binging are just a few of Ina’s hobbies.
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Transcript
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| 0:00.0 | Welcome to your brand amplified, the podcast where we interview marketers, publicists, and |
| 0:06.5 | brands to learn their stories, what makes them tick, and tips and tricks that make a difference. |
| 0:12.3 | Welcome to this edition of and tips and tricks that make a difference. |
| 0:13.0 | Welcome to this edition of Your Brand Amplified. |
| 0:16.0 | I'm your host Anika Jackson, |
| 0:18.0 | and Your Band Amplified is our brand motto at Anica PR. |
| 0:22.0 | I'm here with one of our team leaders, |
| 0:24.4 | Ena Joseph. Hey, Ena, how are you? |
| 0:26.5 | I'm good, Anika, how are you? |
| 0:28.2 | I'm pretty good. We're just starting off the week, |
| 0:32.3 | and so I'm ready to really dive in and I just |
| 0:36.7 | have to say I appreciate you being on our team so much you bring so many fresh |
| 0:42.0 | ideas and a great perspective and you are so skilled at so many things. |
| 0:47.0 | So thank you for being here. |
| 0:49.0 | Thank you for having me. |
| 0:50.0 | It's truly been such a positive experience, especially having, you know, just graduated in this being my first quote-unquote real job. It's, you know, I think I've been blessed in a lot of ways to be able to work with such a dynamic all women team, such a diverse all women team. |
| 1:05.7 | Those are all things that sometimes people feel that they have to sacrifice when like looking for their first entry level position post-grad, but I feel like I've hit all my checkpoints |
| 1:15.1 | working at Anicabbar. |
| 1:16.5 | So I'm really happy to be you know working with you and working with this team so thank you |
| 1:20.4 | for having me. |
| 1:21.4 | Oh thank you. having me. Oh, thank you. |
| 1:23.5 | So first, tell our audience a little bit about yourself, |
... |
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