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Young and Profiting with Hala Taha  (Entrepreneurship, Sales, Marketing)

Howard Behar: Former Starbucks President Reveals How Starbucks Grew to 15,000 Stores | Leadership E272

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

YAP Media Network

Education, Marketing, Entrepreneurship, Business, Self-improvement

4.8 • 1.3K Ratings

🗓️ 12 February 2024

⏱️ 76 minutes

🧾️ Download transcript

Summary

Howard Behar was the North American president of Starbucks for more than two decades. During his tenure, the franchise grew from 28 stores to more than 15,000 across five continents, making the company into a worldwide phenomenon. In today’s episode, Howard and Hala will discuss how he became the “ultimate servant leader” and why you should always put people first in business.  Howard Behar is a speaker, advisor, mentor, and bestselling author. For 21 years Behar led Starbucks’s domestic business as President of North America, and was the founding President of Starbucks International, opening the first store outside of North America in Japan. He served on the Starbucks Board of Directors for twelve years before retiring. He is also the author of It’s Not About the Coffee and The Magic Cup.   In this episode, Hala and Howard will discuss: - How Howard got his foot in the door at Starbucks - Why Howard doesn’t like the word customer - Putting people first - Why you should always say yes - Howard’s leadership philosophies - Why a leader should wear one hat - How to not get stuck in inaction  - And other topics…           Howard Behar’s career in business spans over 50 years, all in consumer-oriented businesses, most recently as a speaker, advisor, mentor, and bestselling author. His wisdom, generosity, and level of integrity have had a profound impact on thousands of people who have been touched by his example, books, and speaking. Behar is known for such memorable lessons as “The Person Who Sweeps the Floor Should Choose the Broom” and “Only the Truth Sounds Like the Truth.” For 21 years Behar led Starbucks’s domestic business as President of North America, and was the founding President of Starbucks International, opening the first store outside of North America in Japan. He served on the Starbucks Board of Directors for twelve years before retiring.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting HelloFresh - Go to HelloFresh.com/profitingfree and use code profitingfree for FREE breakfast for life   More About Young and Profiting Download Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review -  ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset, Leadership, Productivity, Networking, Goal Setting, Time Management, Problem Solving, Decision Making, Leadership Skills, Strategic Planning, Mindset, Time Management, Team Building   Learn more about YAP Media Agency Services - yapmedia.io/

Transcript

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0:00.0

Today's episode of Yap is sponsored in part by Racketon, Factor, Robin Hood, Airbnb, Shopify, RocketMoney, and Indeed.

0:08.0

Get the Racketon app now and join the 17 million members who are already saving.

0:12.8

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0:17.2

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0:20.1

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0:22.0

and use CactorFodcast to get 50% off your first box plus free shipping.

0:29.0

With Robin Hood Gold, you can now enjoy the VIP treatment, receiving a 3% IRA match on retirement contributions.

0:36.4

To receive your 3% boost on annual IRA contributions, sign up at

0:40.6

Robinhood.com slash gold. Hosting on Airbnb has never been easier with Airbnb's new co-host network.

0:48.5

Find yourself a co-host at Airbnb.com slash host. Shopify is the global commerce platform that helps you grow your business.

0:56.5

Sign up for a $1 per month trial period at Shopify.com slash profiting.

1:01.7

Rocket Money helps you find and cancel your unwanted subscriptions, monitors your spending, and helps lower your bills.

1:08.3

Sign up for free at rocketmoney.com.

1:11.5

Attract interview and hire all in one place with Indeed. helps lower your bills. Sign up for free at rocketmoney.com slash profiting.

1:14.7

Attract interview and hire all in one place with Indeed.

1:19.3

Get a $75 sponsor job credit at Indeed.com slash profiting.

1:20.8

Terms and conditions apply.

1:25.3

As always, you can find all of our incredible deals in the show notes or at young and profiting.com slash deals.

1:28.0

Rappuccino. It came from customers who said we should have something like this.

1:32.3

Leadership in the company says, we're in the coffee business. We're not going to sell something

1:35.6

like that. But this manager kept pushing and finally we kind of broke the rules and we put it in.

1:40.5

It became a $4 billion business. Former president of Starbucks International. Author of two books, The Magic Cup, and It's Not About the Coffee.

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