Should you go on this person's podcast? Is this someone you might want to do an

Instagram or YouTube collab with? How do you know who is legit? Who's a phony?

Who's a fraudster? who is possibly going to damage your reputation,

and who's legitimately someone who could maybe help your career, help your business. Hey, my name is Shelene Johnson.

Thanks so much for joining me here on Build Your Tribe.

This is going to be kind of an unconventional, untypical episode for us, but it's bugging me and I don't know what number I am on

the Enigram but I really can't stand when people lie. It bugs me. And there's so much of this going on right now and

the reason why it bothers me is because there are so many people out there who are trying to

grow their business the right way who frankly have to

figure out how to balance time and money and who they're going to network with and

where they're going to spend their time and you know everything we do as entrepreneurs is

because we want more freedom and so it really doesn't sit well with me that there's

so many people involved in some of the practices that I'm going to blow the

whistle on these people and I'm going to help you to identify who's doing this and if

you're someone who has engaged in some of these practices, I hope that what I'm about to explain to you will

change your mind, open up your eyes, and you'll realize like, oh, this is probably not the right way to do things.

It's happening everywhere. It's happening on Instagram, on TikTok, YouTube,

LinkedIn, everywhere. And that is fake clout. It is people who have paid for their followers. And let me break down what this

looks like. Okay, so it is someone who has paid for, let's say, a million

seems to be like the big number, right?

So they'll have paid for a million subscribers here on YouTube.

And before the average, you know, not the average, before we everyone kind of knew that you could buy

...