How to Send Seinfeld Emails | Ep. #1388

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 20 May 2020

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1388, we talk about how to send Seinfeld emails. What are Seinfeld emails though? When you send a Seinfeld email to your subscribers, you write about something that has an arbitrary relationship to your product or service in a way that helps you sell that product or service. We talk about how to come up with these types of emails, how to send them to your list, and the pros and cons of this strategy today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Send Seinfeld Emails. [00:30] What our hosts mean by Seinfeld emails: emails that contain nothing, like Seinfeld. [01:06] Relating content about daily qualms to your product as a way of pitching it. [01:50] Pros and cons to sending Seinfeld emails: conversions versus unsubscribes. [02:31] Sending educational or sales-based content rather than Seinfeld content. [03:00] Remembering not to flood your audience with frequent Seinfeld emails. [03:28] Using the soap opera strategy to take your audience through emotional roller coasters. [04:34] That’s it for today! [04:37] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Seinfeld Delta Airlines Ben Settle Ryan Deiss Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with your
0:14.3	instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:49.2	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.6	And today we're going to talk about how to send sign filled emails. But first and foremost,
0:59.6	Neil, what does that even mean? What are sign filled emails?
1:03.0	So signinfeld emails are a series of emails and I could be getting this wrong. We call them soap opera emails. Oh, they're different. They're different. Yeah. Go for it. Then you said it's
1:15.0	I'll go with sign-filled emails and then we'll talk about soap-proper
1:17.8	emails as well. The soap opera sequence. So signfilled emails, I've actually
1:21.7	never seen an episode of sign filled, have you Neil? Yeah, I've actually never seen an episode of Seinfeld, have you,
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.