How to Monetize a Unique Niche (Ft. Chelsea As Of Late) | S2 E19

Full-Time Influencer Podcast

Tina Lee

Education, Business, Entrepreneurship, Marketing, How To

5 • 673 Ratings

🗓️ 22 August 2022

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Chelsea (@chelseaasoflate) has cultivated a supportive, loving community on social media thanks to her strong personal branding and genuine passion for creativity. Through her unique outlook and out-of-the-box approach to content creation, Chelsea was able to monetize her love for photography and has been unstoppable ever since. In this episode, she shares her tips on finding success online.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-20

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Timestamps:

(0:45) - Chelsea's niche, platforms, & passion for photography

(5:06) - The joy of creating content kept her going

(8:49) - Tips for juggling passion & a full-time job

(15:59) - Transition from photography to reels

(26:26) - Networking tips for building brand deals

(30:52) - Impact of travel, agency experience, & future plans

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Transcript

Click on a timestamp to play from that location

0:00.0	I'm a full-time content creator.
0:01.4	And in social media, you either adapt or you stay behind.
0:04.8	And so I had to come to the realization of that and then acceptance of that.
0:10.4	And when I did, I was like, wait, why can I marry both?
0:18.6	Welcome to the full-time influencer podcast.
0:22.9	I'm your host, Tina Lee, and I'll be sharing industry knowledge and social media tips through weekly interviews with established creators
0:27.0	and Q&A sessions. Our goal is to help you decode social media, become a full-time influencer,
0:32.5	and do what you love for a living. Let's dive in. Today we have a special guest, Chelsea, from Chelsea as of
0:42.2	late on Instagram. Thank you so much for being here. Thank you for having me. Yeah, first I want to
0:49.7	start off by just asking you to tell us maybe in two sentences what you're about, what your
0:54.3	niche is, and maybe the platforms you're on.
0:56.8	Sure.
0:57.4	So my name is Chelsea, like we said, and my platform is Chelsea as of late.
1:02.0	I'm on Instagram, TikTok, and YouTube mostly with a tiny little concentration on Pinterest
1:07.7	here and then.
1:09.4	And then, yeah, my platform's really about creative content and expressing myself creatively.
1:15.4	And a subcategory of secondhand fashion, which was kind of a happy accident that happened
1:21.3	during the pandemic for me.
1:22.8	Ah, I see.
1:23.8	So that wasn't actually your original focus.
1:25.9	It was more about creative content to start right?
1:28.3	So I started, you know, back in the dinosaur era when we were blogging and Instagram was just rolling out.
	...

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