4.8 • 1.1K Ratings
🗓️ 8 December 2022
⏱️ 6 minutes
🧾️ Download transcript
On Monday, I sat down with Cassie Petrey.
Cassie is the CEO of the celebrity social media management firm, Crowd Surf. She is the woman behind some of the most iconic artists' social media marketing including Backstreet Boys, Camila Cabello, and Britney Spears, and holds all the secrets to help artists succeed in a digital age. Today we are giving you a quick breakdown on how to utilize today's technology to further your music industry career. Throughout our conversation, Cassie shares her best strategies on how to make it with no connections and nothing going for you in this day and age...
1. Step back from your goal
2. Evaluate your tools
3. Commit to your message
4. Be consistent
5. Stay true to your goal
Be sure to go back and listen to Monday's episode with Cassie to get a deeper dive into her story and how she landed working with some of music's biggest stars!
See omnystudio.com/listener for privacy information.
Click on a timestamp to play from that location
0:00.0 | On his new podcast, Six Degrees with Kevin Bacon, join Kevin for inspiring conversations |
0:06.4 | with his friends and fellow celebrities who are working to make a difference in the world, |
0:10.6 | like actor Matthew McConaughey. |
0:12.4 | You know, I found myself moving upstate in the middle of this fracking fight, you know, |
0:16.3 | that I'm trying to raise kids there and, you know, my neighbors like willing to poison |
0:21.1 | my water. |
0:22.1 | Listen to Six Degrees with Kevin Bacon on the I Heart Radio App, Apple Podcast, or wherever |
0:27.1 | you get your podcasts. |
0:31.0 | And you said something which was so awesome about like TikTok and platforms and using |
0:36.8 | them. |
0:37.8 | It's like, if you're chasing something for fame, you're never going to be able to |
0:41.2 | sustain it because it's not really the artistry and the authenticness coming through. |
0:46.6 | But if you are really an artist and you are using the platforms to promote your artistry, |
0:52.6 | the platforms are going to change, everything's going to change, but your artistry is going |
0:56.2 | to say true. |
0:57.2 | So you're not chasing the trends. |
0:58.2 | You're not used to trends to help your artistry advance, but you are not chasing to get a quick |
1:02.8 | moment of fame and that's such a difference. |
1:04.6 | So I want to ask you, how do you make it in the music industry with no connections, with |
1:12.8 | nothing going for you? |
1:14.8 | How do you make it in this day and age, like if you were going to break it down for someone |
1:18.3 | who's like, okay, I actually am a true artist, or if someone who's like thinking they just |
... |
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