You just want to find people who are absolutely unreal and the litmus test that I have is that you feel this like desperation in your core when you talk to them.

You're like, I have to have this person. It's not like, oh, I have this role. I guess this is the least bad of the 10 people I've talked to.

I would encourage you if you're ever in that situation, this is the least bad. Just don't. Just keep looking.

Very tactical, right?

Yes, you got tactical questions.

Okay, good.

That was the hope and the goal of how we structure it.

And what's interesting is that the point that I think is most valuable because you guys are

going to go home and you'll leave here and you'll probably open up a blank document or turn a blank page in your notes, whatever you do to take notes.

And you'll have your pages and pages of stuff that you got from here.

But the other blank document is going to be, what am I actually going to do?

And I just want to make sure that that page has the right three things on it.

Because fundamentally, you're not going to be able to do all the things that you learn here,

as much as you might want to, right?

And so fundamentally, the strategy of a business owner is prioritization, right?

That's what it means. And so we have to take

limited resources, which is time, money, energy, the team that you have, against unlimited

opportunities or things that you could deploy it towards. And the people who move fastest in their

businesses aren't the ones who necessarily do the most, the ones who get the most for the effort

they do. And I think that that process of thinking has helped us move faster. And what's interesting

about that is there's so much leverage on knowledge. Like there's so much leverage on knowledge.

Like if you go back in time and help your young self out, how much faster could you get to retry like

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